Assistant Brand Manager

Nestle; Bridgewater Township (NJ); Hybrid; USD 112,000 - 130,000; Full time

Job summary

A leading nutrition and wellness company in Bridgewater Township is seeking an Assistant Brand Manager for Carnation Breakfast Essentials. The role involves supporting brand strategies, managing budgets, and collaborating with cross-functional teams. Applicants should have a Bachelor's degree and at least 3 years of related experience, with strong skills in analysis and project management. A competitive salary range of $112,000 - $130,000 is offered, with performance-based incentives and a total rewards package.

Qualifications

• 3+ years of experience in brand marketing or related field.
• Experience in branded CPG industry strongly preferred.
• Proficiency in Microsoft Office Suite.

Responsibilities

• Support the development of annual brand plans.
• Analyze brand and category performance.
• Manage brand budgets and collaborate with Finance.

Skills

Analytical skills

Communication skills

Project management skills

Organizational skills

Problem-solving skills

Education

Bachelor's degree

MBA

Tools

Microsoft Excel

Microsoft PowerPoint

Syndicated data tools

Job description

At Nestle Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life, Nature's Bounty, Vital Proteins, Orgain, Nuun, BOOST, Carnation Breakfast Essentials, Peptamen, Compleat Organic Blends, and more.

We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.

At Nestle Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere.

Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.

POSITION SUMMARY:

The Assistant Brand Manager (ABM) - Carnation Breakfast Essentials plays a critical role in supporting the development and execution of brand strategies and marketing plans. This role is responsible for business performance tracking, budget management, and cross-functional coordination to drive brand growth and operational excellence.

This position will be either a remote or hybrid role based on the selected candidate's geographic location. Preference will be given to applicants who live within a commutable distance of Bridgewater, New Jersey/Tri-State area, Chicago, Illinois, Palm Beach Gardens, Florida.

RESPONSIBILITIES:

• Support the development of annual brand plans and long-term strategic initiatives
• Analyze brand and category performance using syndicated data to identify trends and opportunities
• Monitor competitive landscape and consumer behavior to inform strategy
• Lead monthly business reviews and performance tracking

Budget Management & Forecasting

• Manage brand budgets including purchase orders, invoice tracking, and reconciliation
• Collaborate with Finance to ensure accurate P&L management and forecasting
• Track coupon programs, redemptions, and financial deliverables

Marketing Execution & Product Management

• Coordinate execution of marketing programs including digital, shopper, and promotional tactics
• Support packaging updates, new item setup, and product lifecycle management
• Partner with cross-functional teams to ensure timely delivery of marketing assets and product launches

Cross-Functional Collaboration

• Serve as a liaison between Marketing and internal teams including Sales, Supply Chain, Legal, Regulatory, and R&D
• Support customer marketing initiatives and sales communication development
• Collaborate with external agencies and vendors as needed

REQUIREMENTS:

• Bachelor's degree required; MBA preferred
• 3+ years of experience in brand marketing or related field
• Experience in branded CPG industry strongly preferred
• Proficiency in Microsoft Office Suite, especially Excel and PowerPoint
• Experience with syndicated data tools

SKILLS:

• Strong analytical and problem-solving skills
• Excellent communication, organizational, and project management skills
• Ability to work independently, manage multiple priorities, and meet deadlines
• Collaborative mindset with a passion for learning and growth
• Interest in health & wellness is a plus

The approximate pay range for this position is $112,000 - $130,000 base. Nestle offers performance-based incentives and a competitive total rewards package.

Nestle is an equal employment opportunity employer. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law.