Aspect Account Development Specialist - San Francisco (FiDi / Marina)

Breakthru Beverage California, LLC; Richmond (CA); On-site; USD 77,000 - 104,000; Full time

Job summary

Breakthru Beverage Group seeks an Account Development Specialist to lead the Aspect Fine Wine portfolio in San Francisco's FiDi and Marina regions. You will drive brand activations, educate staff, and manage relationships with on-premise and retail partners to grow share and velocity.

You will plan high-end consumer experiences, analyze market trends, and deliver training to the sales team and suppliers while collaborating with Trade Development and Sales management.

Qualifications

• Bachelor’s degree or equivalent training/experience in related field.
• Fine Wine accreditation or in process (WSET Level 2 or similar) within 6 months.
• Strong wine knowledge across styles/regions and consumer trends.

Responsibilities

• Drive revenue and market share for the assigned portfolio; spend 80% in market.
• Present products and conduct monthly business reviews with key accounts.
• Lead in-market activations and education for on-premise accounts.
• Develop sales trainings for teams and suppliers; build cross-department collaboration.

Skills

Verbal communication

Written communication

Customer service

Multi-tasking

MS Office

Education

Bachelor’s degree

Fine Wine Accreditation (WSET Level 2) in process or completed within 6 months

Tools

MS Office

Presentation software

Job description

Job Description Summary

The Aspect Account Development Specialist is the sales lead for their assigned portfolio within a targeted account base. They are focused against increasing share and velocity of their assigned commodity using tactics that help sell-in the right brands to customers and sell-out to consumers via planning and execution of brand activations. This role must maintain strong relationships with the key stakeholders/gatekeepers of the supplier accounts and be the expert consultant for the accounts. The Aspect Account Development Specialist will be active with in-market events and education. This role will be supporting the Aspect Fine Wine portfolio in on-premise locations throughout the Financial District (FiDi) and Marina region of downtown San Francisco. Previous fine wine sales or F&B buyer experience is a plus!

Job Responsibilities

Drive and deliver on revenue and market share of assigned portfolio in assigned account base spending 80% of working time in market. Serve as the expert and resource for the division or group in developing beverage and marketing strategies and plans for growth of assigned category or large supplier, in which they have advanced knowledge. Research trends, category, and portfolio to ensure that the group or division and company meet supplier goals as established. Present new products and beverage offerings and conduct monthly business reviews with Key accounts. Works with Trade Development and Sales management to excel at Speed to market on new brand launches. Plan high-end consumer activations within key accounts to elevate category awareness based on customer needs. Drive real time market insights to inform, apply, unlock and accelerate growth. Lead, organize, report, field intel and insights for assigned territory and categories. Collaborate with on-premise & retail sales teams, developing creative solutions to help drive business and growth in assigned categories across their assigned territory. Develop and deliver training modules to the sales team, customer, and supplier regarding sales trends. Focus on team building with other departments to maximize whole portfolio performance. Establishes merchandising objectives relative to brand priority for each account by understanding company priorities and defining POS needs to the supplier. Determines specific needs of individual accounts by analyzing account and surveying for opportunities. Focus on increasing share and velocity of assigned category. Ownership of account plan and execution based on brand plans. Obtains appropriate distribution of category throughout account base by presenting and selling based on the brands’ features and benefits, including beverage menu development. Conduct staff education and building of the category. Maintain and build strong relationships with the key stakeholders/gatekeepers of the assigned accounts. Participate in supplier and category specific work-with sales calls. Facilitates accounts visits, dinners for dignitaries and supplier representatives by scheduling and preparing accounts to meet the expectations of suppliers and management. Attend educational workshops, reviewing professional publications, establishing personal networks to build and maintain specialized industry and/or commodity knowledge. Work to obtain all relative advanced certifications for the brand(s)/product becoming the market expert and resource in your assigned product or major supplier brand. Maintains customer confidence and protects operations by keeping information confidential. Maintains a safe and clean working environment by complying with procedures, rules and regulations. Drive specific market share based on work in either retail or on-premise accounts Retail ADS will focus on number of facings and their placement, cold box share and additional displays to planogram placement. On-Premise will focus on wine menu placement / BTG / monthly features / staff training. Responsibly handle beverage alcohol product & conduct safe and responsible interactions with the public. Other duties, as assigned by the jobholder’s supervisor, may also be required.

Minimum Qualifications

• Bachelor’s degree in related field and/or equivalent training and work experience
• Minimum of 3 years in sales or industry related and category expertise experience for category specific roles
• Fine Wine Accreditation Preferably WSET Level 2 or Similar (CSW, Level II Court of Master Sommeliers) must be in process or completed within 6 months.
• An in depth understanding of wine styles, different regions and grapes, aging potential for various wines, and specific flavor profiles.
• Specialized knowledge of category or responsibility that this role will support.
• Must have a valid driver’s license and be able to operate a motor vehicle.
• Proficient PC skills using MS Office and other various computer programs including presentation software.
• Must be a results-oriented professional with verbal/written communication skills using diplomacy and discretion as well as customer service skills.
• Ability to multi-task, work independently and/or within a team, pay attention to detail and meet deadlines.
• Analytic and Reporting skills.
• Utilize sound judgement and problem-solving skills.
• Ability to work in fast-paced, high-volume, team environment.

Preferred Qualifications

• On-premise/hospitality experience in a management capacity.
• Strong understand or background of consumer engagement mechanics.
• Previous experience with a wine supplier or distributor.

Physical Requirements

While performing the duties of this job, the employee is regularly required to, stand, sit; talk, hear, and use hands and fingers to operate a computer and telephone

Competencies

Accountable for results which impact the department. Selects best option from a set of defined procedures/ solutions using common sense and experience of similar situations. This job description is only a summary of the typical functions of this position, not an exhaustive or comprehensive list of all possible job responsibilities, tasks and duties. Responsibilities, tasks, and duties of individual jobholders may vary from the above description.

Salary and Benefit Statement

Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant’s skills and prior relevant experience. Compensation package: Base Salary Range: $76,800 - $104,100. This position is eligible to participate in a bonus program. Metrics and level of participation are determined annually. Mileage reimbursement for business miles. This position is eligible for health care benefits, life insurance, time off benefits and participation in the Company’s 401(k) plan.

Equal Opportunity Employer

Breakthru Beverage Group is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information and other legally protected characteristics. The EEO is the Law poster is available here. If you need a reasonable accommodation because of a disability for any part of the employment process, please call [phone] and let us know the nature of your request and your contact information.

Company Culture

We’re driven to be the industry leader in every way, including how we treat our associates. Which is why we’ve built a people-centric, relationship-driven culture designed to maximize career advancement, a sense of belonging, and wellness. Focused on enhancing every aspect and phase of your career, the Breakthru experience includes our commitment to your growth, belonging, and wellness. Breakthru Beverage is a family-owned and operated company with operations across the U.S. and Canada, and more than $8 billion in annual sales driven by a team of 10,000 associates. We deliver world-renowned brands to the doorsteps of North America’s retail, bar and restaurant businesses.