ASO Specialist - Mobile Growth & Optimization (SF)

Air Apps; San Francisco (CA); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Apple hardware ecosystem for work

Annual bonus

Medical insurance (including vision & dental)

Disability insurance – short and long-term

401(k) up to 4% contribution

Transportation budget

Free meals at the hub

Gym membership

Job summary

A leading tech company in San Francisco is seeking an ASO Specialist to enhance app visibility and optimize strategies for user acquisition. This role demands a detail-oriented individual with 3+ years of experience in ASO or mobile growth marketing. You will conduct keyword research, analyze app performance, and collaborate with multiple teams to align ASO strategies. The company offers benefits such as medical insurance, a transportation budget, and a gym membership, fostering a diverse and inclusive workplace.

Qualifications

• 3+ years of experience in ASO or mobile growth marketing.
• Strong understanding of app store ecosystems (Apple App Store, Google Play).
• Excellent communication and collaboration skills.

Responsibilities

• Conduct keyword research and optimize app metadata.
• Develop and test creative assets to increase conversion rates.
• Analyze app store performance metrics for actionable insights.

Skills

App store ecosystems understanding

Keyword research

Data-driven insights

Collaboration skills

Mobile growth enthusiasm

Tools

App Annie

Sensor Tower

Data.ai

Job description

A leading tech company in San Francisco is seeking an ASO Specialist to enhance app visibility and optimize strategies for user acquisition. This role demands a detail-oriented individual with 3+ years of experience in ASO or mobile growth marketing. You will conduct keyword research, analyze app performance, and collaborate with multiple teams to align ASO strategies. The company offers benefits such as medical insurance, a transportation budget, and a gym membership, fostering a diverse and inclusive workplace.