Art Director

Idea Kraft; City of Binghamton (NY); Hybrid; USD 75,000 - 85,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Paid time off

Retirement plan

Birthday day off

Job summary

Idea Kraft is seeking an experienced Art Director to own creative direction across brand campaigns, digital experiences, and web design. This hands-on leadership role blends concept development with execution, guiding a talented team through high-quality, on-brand work for diverse clients.

Based in Binghamton, NY with remote-friendly arrangements, you’ll mentor junior designers, present concepts to clients, and help shape design standards.

Qualifications

• 5+ years of design experience in an agency setting.
• Portfolio spans branding, digital, and web work.
• Expert-level proficiency in Figma and Adobe Creative Suite.
• Experience leading client-facing presentations and reviews.
• Strong understanding of UX/UI principles, responsive design, and accessibility.
• Working knowledge of HTML/CSS; collaborate with developers.

Responsibilities

• Lead creative concepting for brand campaigns, websites, and marketing initiatives across a portfolio of clients.
• Develop overarching visual directions and see them through to final execution.
• Translate client briefs into compelling, on-brand strategies.
• Present concepts to clients with clarity and defend creative decisions.
• Design and art direct responsive web experiences and digital campaigns.

Skills

Brand identity

UX/UI

Presentation skills

Design leadership

Education

Graphic Design degree

Tools

Figma

Photoshop

Illustrator

InDesign

Job description

Binghamton, NY | Remote-Friendly (NYS) | Full-Time

About Idea Kraft

At Idea Kraft, we connect people and brands through purposeful design and thoughtful digital experiences. We’re a tight-knit creative agency that values craft, collaboration, and doing meaningful work for a diverse range of clients.

The Role

We’re looking for an experienced Art Director to take creative ownership across a wide range of client projects — from brand campaigns and digital experiences to web design and print collateral. You’ll be a senior voice on our design team, shaping creative direction, elevating the quality of the work, and helping grow both our clients’ brands and our junior talent.

This is a hands-on leadership role. You’ll move fluidly between directing concepts and executing them, bringing strong design instincts and a collaborative spirit to everything you touch.

About You

• You have 5+ years of design experience, ideally in an agency setting, with a portfolio that spans branding, digital, and web work.
• You think at the concept level, not just the execution level. You can walk into a client briefing and walk out with a clear creative direction.
• You’re a confident presenter who can articulate and defend creative decisions to clients and internal stakeholders.
• You’re fluent in Figma and the Adobe Creative Suite, and comfortable working across both print and digital.
• You’re organized, deadline-conscious, and can manage multiple projects and creative workstreams simultaneously.
• You bring fresh thinking and stay current on design, branding, and digital trends.

Key Responsibilities

Creative Direction & Concept Development

• Lead creative concepting for brand campaigns, website projects, and marketing initiatives across a portfolio of clients.
• Develop overarching visual directions and see them through to final execution.
• Translate client briefs and business objectives into compelling, on-brand creative strategies.
• Present creative concepts to clients with clarity and confidence, incorporating feedback constructively.

Design Execution

• Design and art direct responsive web experiences, landing pages, and digital campaigns from concept through handoff.
• Create and oversee brand identity systems, visual standards, and design guidelines for clients.
• Design high-quality print and digital collateral: ads, brochures, social graphics, presentations, environmental signage, and more.
• Maintain a high creative bar across all deliverables, ensuring work is polished, on-brand, and purposeful.
• Provide creative direction and constructive feedback to junior and mid-level designers on the team.
• Review work-in-progress across projects to ensure quality, consistency, and alignment with creative direction.
• Help establish and uphold agency-wide design standards, processes, and best practices.
• Collaborate cross-functionally with strategy, content, and development teams to deliver integrated, cohesive work.

Workflow & Client Management

• Own the creative workflow for assigned accounts, from brief intake through final delivery.
• Manage and organize project files in Dropbox and tasks in Asana to keep work moving efficiently.
• Partner with the Creative Director on resourcing, scoping, and creative strategy for new and existing clients.
• Stay current on industry trends, tools, and emerging technologies to keep the agency’s creative output sharp.

Qualifications

• 5+ years of design experience, ideally in an agency setting, with at least 2 years in an art direction or senior design role.
• A strong portfolio demonstrating work in brand identity, web/digital design, and campaign work.
• Expert-level proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Experience leading client-facing presentations and creative reviews.
• Solid understanding of UX/UI principles, responsive design, and web accessibility.
• Working knowledge of HTML/CSS; enough to collaborate fluently with developers.
• Exceptional eye for typography, layout, color, and visual hierarchy.
• Strong communication, organizational, and time-management skills.
• Degree in Graphic Design, Fine Arts, Communication Design, or equivalent experience.

Nice to Have

• Experience with WordPress, or other CMS/web-build platforms.
• Experience managing a small creative team or freelancers.
• Medical and dental benefits
• Paid time off for vacations and sick days.
• Employer matching retirement plan
• Bonus birthday day off
• Competitive compensation based on experience ($75,000–$85,000)