Area Manager - Mission Critical

Herc Rentals; Lake Charles (LA); On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401(k) plan with company match

Employee Stock Purchase Program

Paid time off

Parental leave

Military leave

EAP

Job summary

Herc Rentals is seeking an Area Manager - Mission Critical to lead the full lifecycle of Mega Projects and On-Site deployments across multiple markets. You will coordinate with Sales, Operations, and Facilities to drive launches, staffing, and stabilization of processes.

The role requires a Bachelor’s degree, 5 years of equipment rental leadership, and willingness to travel up to 75%. You will own project lifecycles, conduct reviews, and coach staff to deliver exceptional service.

Qualifications

• Bachelor’s degree in business or related field.
• Minimum of 5 years of equipment rental leadership experience.
• Proficiency with Rental Man, FAST and Oracle systems.

Responsibilities

• Collaborate with Field Operations leadership to scope and launch Mega Projects and On-Sites.
• Serve as liaison between Sales, Operations and Facilities to ensure ramp-up and stabilization.
• Own the lifecycle of assigned projects and deliver operational and customer service excellence.
• Conduct monthly and quarterly deep dive project reviews.

Skills

Leadership experience

Equipment rental

Operational systems

Education

Bachelor’s degree in business

Tools

Rental Man

FAST

Oracle

Job description

Area Manager - Mission Critical

Austin, TX, USA, 78722

| Baton Rouge, LA, USA, 70817

| Lake Charles, LA, USA, 70615

| New Orleans, LA, USA, 70126

| Dallas, TX, USA, 75220

| Houston, TX, USA, 77022

Employment Status: Full-time

Posting Start Date: 7/1/26

Founded in 1965, Herc Rentals is one of the leading equipment rental suppliers in North America with 2025 total revenues reaching approximately $4.4 billion. Herc Rentals’ parent company, known as Herc Holdings Inc., listed on the New York Stock Exchange on July 1, 2016, under the symbol “HRI.” Herc Rentals serves customers through approximately 607 locations and has about 10,000 employees in North America as of June 30, 2026.

Job Purpose

The Mission Critical Area Manager (MCRM) is responsible for the full lifecycle management of assigned Mega Projects and On-Site projects, ensuring operational and customer service excellence. This role acts as a liaison between Sales, Operations, and Facilities, supporting project launches, staff training, and stabilization of processes. The MCRM provides proactive support to mitigate customer impact and is empowered to redirect priorities to address critical branch or market issues as needed.

What you will do...

• Collaborate with Field Operations Team leadership to scope, plan, and execute launch and support plans for Mega Projects and On-Sites.

• Serve as the primary liaison between Sales, Operations, and Facilities to ensure successful project ramp-up and stabilization.

• Own the lifecycle of assigned projects, delivering operational and customer service excellence.

• Conduct regular project reviews, including monthly and quarterly deep dive visits.

• Perform on-site self-evaluations to identify root causes of issues and develop action plans.

• Address staffing, facility/yard, fleet quality, and customer support issues.

• Support Branch Manager, Shop Supervisor, and Sales Team to elevate performance and provide solutions.

• Directly support staff recruiting, onboarding, and coaching to supplement BM/AM/DMs.

• Conduct follow-up visits to ensure continuous improvement.

• Assist with fleet, service and maintenance, and sales support as needed.

• Lead planning and launch activities to deliver efficient, well-staffed, and well-trained On-Site operations.

• Conduct quarterly self-review audits with Branch Managers.

• At SVP discretion, provide immediate support to branches or markets in critical need status.

Requirements

• Bachelor’s degree in business or related field

• 5 years of equipment rental leadership experience

• Proficiency in operational systems and tools (Rental Man, FAST, Oracle, etc.)

Skills

• Strong ability to coordinate with DM/RVP, Mission Critical Team, and Field Ops Team.

• Demonstrated leadership in supporting branch operations and driving continuous improvement.

• Excellent communication, problem-solving, and coaching skills.

• Willingness and ability to travel up to 75% of the time.

Req #:

70087

Pay Range

Competitive base salary + Full benefits, Company Vehicle, and Annual Bonus

Please be advised that the actual salary offered for any position is subject to the company's sole discretion and may be influenced by various factors, including but not limited to the candidate's qualifications, experience, location, and overall fit for the role.

Herc Rentals values its employees and provides excellent compensation and benefits packages which are not limited to the following.

Keeping you healthy

• Medical, Dental, and Vision Coverage
• Life and disability insurance
• Flex spending and health savings accounts
• Virtual Health Visits
• 24 Hour Nurse Line
• Healthy Pregnancy Program
• Tobacco Cessation Program
• Weight Loss Program

Building Your Financial Future

• 401(k) plan with company match
• Employee Stock Purchase Program

Life & Work Harmony

• Paid Time Off (Holidays, Vacations, Sick Days)
• Paid parental leave.
• Military leave & support for those in the National Guard and Reserves
• Employee Assistance Program (EAP)
• Adoption Assistance Reimbursement Program
• Tuition Reimbursement Program
• Auto & Home Insurance Discounts

Protecting You & Your Family

• Company Paid Life Insurance
• Supplemental Life Insurance
• Accidental Death & Dismemberment Insurance
• Company Paid Disability Insurance
• Supplemental Disability Insurance
• Group Legal Plan
• Critical Illness Insurance
• Accident Insurance

Herc does not discriminate in employment based on the basis of race, creed, color, religion, sex, age, disability, national origin, marital status, sexual orientation, citizenship status, political affiliation, parental status, military service, or other non-merit factors.