Aquatics Experience Manager (Aquatics Program Manager)

Diventures; North Liberty (IA); On-site; USD 60,000 - 90,000; Full time

Job summary

Diventures is seeking an Aquatics Experience Manager in Iowa to lead our Learn to Swim and aquatics programs. You’ll recruit and coach swim teachers, lifeguards, and deck staff, while delivering high-touch service to customers and ensuring top-notch facility operations.

You will optimize scheduling, manage staff certifications, and partner with leadership to hit revenue goals. This on-site role combines leadership, safety, and hands-on coaching to grow our aquatic offerings.

Qualifications

• Experience leading aquatics programs or swim instruction teams.
• Proven ability to recruit, train, and develop staff.
• Knowledge of pool operations, safety standards, and CPR/First Aid fundamentals.

Responsibilities

• Lead a high-performing aquatics team of swim teachers, lifeguards, and deck managers.
• Oversee class scheduling, instructor assignments, and student progress tracking.
• Drive revenue growth and community engagement for aquatic programs.
• Ensure safety, cleanliness, and operational excellence across facilities.

Skills

Leadership

Swim instruction

Team coaching

Customer service

Communication

Sales mindset

Education

Certified Pool Operator (CPO)

Tools

JackRabbit

DiveShop360

PayChex

SmartWaiver

Job description

What You’ll Do

As an Aquatics Experience Manager, you’ll be at the heart of our Learn to Swim and Aquatics Programs, creating a safe, engaging, and growth-driven environment for Diventures customers and team. Your role includes:

Lead & Inspire a High-Performing Team

• Recruit, train, and develop a dynamic team of swim teachers, deck managers, and lifeguards.
• Set the tone for excellence by leading by example, coaching, and providing ongoing feedback.
• Foster a fun and motivating team culture through events, team-building activities, and recognition programs.

Deliver an Unforgettable Aquatics Experience

• Ensure our customers receive high-touch, personalized service that keeps them coming back.
• Step in as needed as a Deck Manager, Lifeguard, or Swim Teacher to support the team and enhance the customer experience.
• Communicate effectively with customers and internal teams to ensure seamless operations.

Drive Program Growth & Performance

• Work with leadership to set and achieve revenue and growth goals.
• Optimize class scheduling, instructor assignments, and student progress tracking.
• Develop relationships within the community to promote water safety and expand our impact.
• Maximize pool usage in collaboration with the Store Manager and Scuba Experience Manager.

Maintain a Safe & Top-Notch Facility

• Stay up-to-date with pool industry safety and operational standards to ensure a well-run natatorium.
• Conduct regular facility inspections to ensure a clean, safe, and well-maintained space.
• Manage pool operations, certifications, and safety protocols in alignment with national standards.

Be a Business Driver & Strategic Thinker

• Lead customer acquisition and retention strategies to grow the swim and aquatics program.
• Support revenue generation through retail sales of swim-related products.
• Use organizational systems (JackRabbit, DiveShop360, PayChex, SmartWaiver, etc.) to manage team operations effectively.

Who You Are

An Engaging Leader – You naturally inspire, coach, and uplift those around you.A Passionate Aquatics Professional – You love the water and have experience in swim instruction, coaching, or aquatics management.A Problem-Solver with Business Acumen – You have a strong understanding of financial goals, customer retention, and program growth.A Customer Experience Champion – You thrive in a high-touch, customer-facing role that builds lasting relationships.A Detail-Oriented Operator – You keep safety, scheduling, and facility maintenance running smoothly.

What You Bring

Experience in swim program management, aquatics instruction, or coaching.

Leadership background in recruiting, training, and coaching customer-focused teams.

Knowledge of pool operations, safety standards, and aquatics best practices (Certified Pool Operator preferred).

Sales and customer service experience with a results-driven mindset.

Ability to communicate effectively across multiple platforms (in-person, phone, email).

Why Join Diventures?

Make an Impact: Help people of all ages learn to swim and be safe in the water.

Be Part of a Passionate Team: Work with like-minded professionals who love what they do.

Stay Active & Have Fun: No boring office job- you're in the water and on the deck, making a difference.

Career Growth Opportunities: We invest in our team members through leadership training and career development.

Are you ready to take the plunge and lead an incredible aquatics experience? Join Diventures and make a splash in your career today!