Ancillary Sales Manager - Xfinity Center

Live Nation Worldwide, Inc.; Mansfield (MA); On-site; USD 28,000 - 36,000; Part time

Benefits offered by this job

Exclusive employee ticketing program

Healthcare benefits

Tuition reimbursement

Job summary

Live Nation Entertainment’s Xfinity Center in Mansfield, MA is seeking an Ancillary Sales Manager for a part-time, seasonal role (Apr–Nov). You will lead a small team, drive revenue through club upgrades, premier parking, lawn chair rentals, and other upsell opportunities on show days, while delivering an exceptional guest experience.

You will analyze concert data, refine pricing strategies, and partner with venue leadership to ensure staffing and smooth operations during events, with in-office

Qualifications

• Must be sales-driven with a focus on revenue growth.
• Strong data analysis to identify trends and optimize strategies.
• Creative thinking to develop new revenue streams while enhancing fan experience.

Responsibilities

• Maximize revenue and guest satisfaction.
• Oversee upsell programs and seamless guest interactions.
• Analyze data and feedback to adjust pricing and sales tactics.
• Identify new revenue opportunities that enhance the fan experience.
• Lead and develop a high-performing Ancillary Sales team.
• Collaborate with venue leadership to ensure proper staffing and efficient operations.
• Manage inventory and day-of-show ancillary sales.

Skills

Sales-minded

Analytical

Innovative thinking

Outgoing & personable

Leadership

Job description

Job Summary

WHO ARE YOU? Are you a dynamic and results-driven professional with a passion for maximizing revenue and enhancing the guest experience? Do you thrive in a fast-paced environment, love music, and enjoy spending time in our venues during the summer? We’re looking for someone who is:

• Sales-minded – You understand how to bundle products and create upsell opportunities that drive revenue
• Analytical – You enjoy digging into concert data and metrics to identify trends and opportunities
• Innovative & creative – You think outside the box to develop new revenue streams while enhancing the fan experience
• Outgoing & personable – You build strong relationships with guests and team members alike
• A strong leader – You have experience leading a small team and understand staffing, budgeting, and operational best practices

THE JOB

As the Ancillary Sales Manager at Xfinity Center in Mansfield MA, you will lead a team responsible for generating revenue through club and seat upgrades, premier parking, lawn chair rentals, fast lane access, future ticket sales, and other upsell opportunities on show days. Your mission is to drive sales while ensuring an exceptional guest experience. This is a part-time, seasonal role (approximately April–November) that is primarily events-based on evenings, weekends, and holidays, and will include in-office pre and post-event responsibilities.

WHAT YOU’LL DO

• Maximize Revenue & Guest Satisfaction
• Oversee the execution of all upsell programs and ensure seamless guest interactions
• Continuously analyze data and guest feedback to adjust pricing strategies and sales tactics
• Identify new revenue opportunities that enhance the fan experience
• Participate in the venue’s sustainability initiatives, helping to educate guests and staff on eco-friendly efforts while devising programs to reinforce these efforts
• Lead & Develop a High-Performing Team
• Train and manage the Ancillary Sales team to be proactive, sales-focused, and guest-friendly
• Foster a culture of innovation and experimentation with product sales
• Provide ongoing coaching to optimize sales performance
• Interview and hire a professional, sales-driven team of individual performers and team players
• Collaborate with venue leadership to ensure proper staffing and efficient operations
• Work closely with the box office team to troubleshoot any issues with inventory, pricing, or guest concerns
• Maintain inventory of ancillary products (lawn chairs, merchandise, etc.) throughout the season
• Secure and reconcile day-of-show ancillary sales
• Participate in the team’s post-show sweeps to include lawn chair removal and recyclables collection
• Lead back-end construction of sales inventories, pricing, and other ancillary initiatives
• Other related duties as assigned by management

WHAT YOU’LL BRING

• A sales-driven mindset with a passion for increasing revenue
• Strong data analysis skills to identify trends and optimize sales strategies
• Innovative thinking to develop and implement new revenue streams
• A love for live music and being in the heart of the action
• Excellent guest service and relationship-building skill
• Leadership experience, with the ability to motivate and manage a small team
• Strong communication skills and the ability to collaborate with all levels of leadership
• The ability to stand and walk for long periods of time, outdoors, in all weather conditions
• Availability for all events and necessary pre- and post-event duties on non-event days
• Ability to lift up to 25 pounds with proper lifting techniques

Preferred:

• Continued education, certification, or literacy business, or a related field is preferred
• Experience in event sales or in a live music setting

Physical Demands/Working Environment:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this job, the employee is regularly required to sit or stand for prolonged periods of time, walk various distances on both paved and uneven terrain; use hands and fingers; reach with hands and arms; bend, twist, crouch, or kneel; and talk or hear. The employee may be needed to lift and/or move up to 25 pounds using proper lifting techniques. Specific vision abilities required by this job include close vision and color vision. While performing the duties of this job, the employee may regularly be exposed to wet and/or humid conditions, cold weather, wind, dust or dirt, and extreme heat. The noise level in the work environment is usually moderate to loud. Employees may be exposed to flashing or strobing lights while on site.

The expected compensation for this position

$20.8 USD - $26.00 USD Hourly Pay is based on a number of factors including market location, qualifications, skills, and experience.

Recognized for seven years as a Great Place to Work® and named one of Fortune’s World’s Most Admired Companies, Live Nation Entertainment is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Our world-class teams specialize in all aspects of the live entertainment industry, from ground-breaking innovations in ticketing, global venue development and operations, concert promotion and production, sales and brand partnerships, and unparalleled artist management supported by professionals in all facets of corporate operations. We believe in taking care of the countless employees helping artists bring live music to fans all around the world.

Our many unique benefit programs are designed to help our teams live life to the fullest including generous vacation, healthcare, retirement benefits, student loan repayment, tuition reimbursement, six months of paid caregiver leave for new parents including fostering and perks like Roadie Babies helping new parents care for their babies on work trips. And of course, access to free live events through our exclusive employee ticketing program.

There is no bigger stage for your career. See what your future looks like at Live Nation Entertainment.