Analytics Engineer

Profound; New York (NY); Hybrid; USD 180,000 - 260,000; Full time

Job summary

Profound is seeking an Analytics Engineer to build the product analytics foundation and own success metrics. You will map user journeys, define KPIs, and uncover insights that shape the product and go-to-market efforts.

You will partner with product, engineering, and marketing to instrument events, maintain data quality, and drive growth in a fast-paced, on-site NYC environment.

This role offers ownership at an early-stage company with meaningful equity and a competitive base salary in New York.

Qualifications

• Fluency in SQL and Python is required for modeling product analytics and metrics.
• Experience in product analytics including funnels, retention, activation, and user journeys.
• Strong data modeling skills and a clean approach to defining metrics.
• Experience at a B2B SaaS or product-focused company is preferred.
• 3+ years in analytics, data, or product roles focusing on user behavior and product usage.

Responsibilities

• Build dashboards to track product usage, funnels, retention, and activation.
• Define and maintain core product metrics with clean modeling.
• Analyze user journeys to identify friction and boost activation.
• Deliver ad-hoc analyses for customer requests with actionable insights.
• Perform customer and segment analyses to support sales, marketing, and customer success.
• Collaborate with engineers to instrument events and maintain data quality.

Skills

SQL

Python

Product analytics

Data modeling

B2B SaaS experience

Job description

Profound is the fastest-growing AI marketing platform, used by 15% of the Fortune 500 including Comcast, Estée Lauder, and Walmart, and innovators like Ramp, MongoDB, and Figma. It is where marketing teams do the work: research, briefs, content, campaigns, reporting, all in one place, alongside agents that carry the load with them.

Built on 2B+ real user prompts and growing, Profound’s data shows you what people ask AI and what the models say back. Profound's AI Marketer joins that data with deep context about our customers to find the opportunities worth acting on, and then puts agents to work: automating reporting, drafting content, auditing pages for readability, running competitive research. It measures what works and gets better every day.

Profound is on a mission to help companies understand and control their AI presence. As an Analytics Engineer, you will build and own the product analytics foundation at Profound. You will define success metrics, map the user journey, and uncover insights that shape how we build and improve the product. Your work will help the entire company understand what drives engagement, where users drop off, and how we can make the platform more valuable to our customers.

What you’ll do

Build and maintain dashboards to track product usage, funnels, retention, activation, user journey paths, and feature adoption

Define and maintain core product metrics and ensure they are modeled cleanly and reliably

Analyze user journeys to identify friction, improve activation, and drive growth

Respond to one-off customer analysis requests by delivering custom solutions and insights

Conduct customer-level and segment analyses to support sales, marketing, and customer success

Partner with engineers to instrument events, maintain data ingestion pipelines, and uphold high data quality

Who you are

Fluency in SQL and experience with Python

Experience working on product analytics including funnels, retention, user journeys, and activation

Strong data modeling skills and a clean approach to defining metrics

Experience at a B2B SaaS or product-focused company

3 or more years of experience in analytics, data, or product roles focused on user behavior and product usage

Strong product sense and ability to turn data into clear insights for product and go-to-market teams

Strong sense of ownership and accountability for data quality and reliability

Motivated by ownership of the entire product analytics function at an early stage company

Interested in shaping how usage is measured and how product decisions are made

Excited by close collaboration with product, engineering, and go-to-market teams

Comfortable operating in a fast-paced environment with trust and autonomy

Drawn to competitive compensation and meaningful equity

Location

This is an on-site role based in our Union Square, NYC office, designed for builders who thrive on speed, iteration, and meaningful impact. We are happy to support visa sponsorship for qualified international candidates.

For this role, the expected base salary range is $180,000 to $260,000. Profound’s total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.

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Note: All official communication from Profound will come from a @tryprofound.com email address. If you're contacted by anyone using a different domain, please disregard and report it as spam.

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