Analyst, SEM (Pharma Client)

Publicis Groupe Holdings B.V; Chicago (IL); On-site; USD 49,000 - 65,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Disability insurance

401k plan

Paid time off

Parental and family care leave

Job summary

Spark Foundry is seeking an Analyst, Paid Search to monitor and optimize search campaigns across Google, Bing, and Oath. You will participate in training programs and contribute to plan development through data-driven insights.

The role requires strong quantitative skills, proficiency in MS Office, and effective communication. Join a fast-moving team that values detail, teamwork, and timely delivery of results.

Qualifications

• Experience in SEM/paid media preferred.
• Strong quantitative skills and math proficiency.
• Proficiency in MS Suite: Excel, Word, PowerPoint.
• Strong verbal and written communication skills.
• Demonstrated critical thinking and problem solving skills.
• Ability to work within a team, handle multiple assignments, and meet tight deadlines.
• Detail oriented and demonstrable organizational skills.
• Timely delivery of all work.

Responsibilities

• Gather research to build a new campaign.
• Assist in data collection for plan development.
• Traffick approved plans.
• Monitor budgets, pacing, and bid adjustments.
• Monitor performance and competitive landscape.
• Optimize paid search to meet objectives.
• Develop optimization recommendations and testing plans.
• Use bid management tools and search platforms to build campaigns, run optimizations, pull reports, QA campaigns.
• Analyze data for reporting and insights.
• Maintain monthly billing cycle details.
• Resolve billing discrepancies with internal teams.
• Learn tools for reporting, analytics, and competitive analysis.
• Generate paperwork for purchase authorization and vendor signatures.
• Stay informed on search industry trends and new tools.

Skills

Analytical skills

SEM/paid media

MS Excel

Verbal & written communication

Critical thinking

Team player

Time management

Detail oriented

Tools

Google Ads

Bing Ads

Oath

Bid management tools

Google Trends

Benchtools

Job description

Company Description

Spark Foundry is a global media agency that exists to bring HEAT - Higher Engagement, Affinity, and Transactions - to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients' brands, and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come.

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

Overview

The Analyst, Paid Search is responsible for monitoring and maintaining media campaign development and activation on search channels. The ideal candidate requires proficiency in math, strong analytical skills, attention to detail, as well as creativity and an overall interest in and understanding of how consumers leverage search media in the decision path. The Analyst, Paid Search also requires participation in and completion of our agency wide, entry-level training program, and our search specific training track.

Responsibilities

• Gather research necessary to build a new campaign
• Assist team in gathering necessary data for plan development
• Responsible for trafficking approved plan
• Monitor and maintain campaign budgets, pacing, and bid adjustments
• Monitor and manage performance and competitive landscape
• Monitor and optimize paid search performance to meet business objectives
• Develop optimization recommendations and/or testing plans
• Utilize bid management tools as well as Google, Bing, and Oath paid search platforms to build campaigns, implement optimizations, pull reporting, and QA campaigns
• Pull and analyze data to inform campaign reporting and help build insights
• Granular maintenance of monthly billing cycle
• Resolve billing discrepancies in partnership with client strategy and billing reconciliation team
• Learn all relevant tools for reporting, analytics, and competitive analysis as well as bid management platforms, Benchtools, Google Trends, etc.
• Generate paperwork necessary for purchase authorization and ensure vendor counter signature is received
• Stay informed on search industry trends and new tools and ad formats
• Successful completion of training programs and requisite certifications required

Qualifications

• Some professional or internship experience in SEM/paid media preferred
• Strong quantitative skills, including analytical abilities and math proficiency
• Proficiency in MS Suite: Excel, Word, PowerPoint required
• Solid verbal and written communication skills
• Demonstrated critical thinking and problem solving skills
• Ability to work within a team, handle multiple assignments, and meet tight deadlines
• Detail oriented and demonstrable organizational skills
• Timely delivery of all work

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

Compensation Range: $49,305 - $65,415 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/18/2025.

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $ - . This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/3/2025.