Analyst, Data and Analysis

Digitas North America; Plano (TX); On-site; USD 56,000 - 77,000; Full time

Job summary

Digitas North America is seeking a marketing analytics specialist to support website analytics and reporting. You will work with multiple reporting systems to build recurring dashboards and ad hoc analyses, interpreting data to uncover trends and optimization opportunities for our clients.

Ideal candidates have 1–2 years in marketing/data roles, strong Excel skills, and familiarity with tools like Adobe Analytics, SQL, Tableau/Power BI, or Python.

Qualifications

• 1–2 years of work experience in a marketing and/or data driven environment.
• Passion for data discovery and a strong willingness to learn in a fast-changing space.
• Familiarity with Excel formulas/pivots; experience with Adobe Analytics, SQL, Tableau/Power BI, or Python is a plus.
• Comfortable in a fast-paced, deadline-driven environment.
• Strong communication skills and attention to detail are essential.

Responsibilities

• Lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts, focusing on website analytics.
• Work across reporting systems and databases to create recurring reports and dashboards, and support ad hoc, monthly, and quarterly reports.
• Interpret data to identify nuances, trends, or issues to optimize clients’ business.
• Contribute to marketing initiatives across project lifecycles, including measurement/testing plans, research, and performance reporting.

Skills

Data analysis

Excel

Adobe Analytics

Python

Communication

Tools

SQL

Tableau/Power BI

Job description

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

This role at Digitas will serve as a member of Publicis Groupe's strategic internal agency, Constellation.

Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our client's creative, data, strategy, media, and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface, Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client.

Overview

• You’ll lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts, specifically focusing on website analytics
• Work in a variety of reporting systems and databases for the creation of recurring reports and dashboards. Supporting ad hoc requests, monthly, and quarterly reports
• Interpret data and help to identify nuances, trends, or issues in order to optimize our clients’ business
• Opportunity to support marketing initiatives across project and campaign lifecycles, including measurement and/or testing plans, primary and secondary research, and performance reporting

Qualifications

• 1-2 years of work experience in a marketing and/or data driven environment
• Passion for data discovery, eagerness to learn in a constantly-changing space, and a natural curiosity
• Familiarity with Excel (formulas/pivots), experience with other data analysis tools such as Adobe Analytics, SQL, Tableau/ Power BI, or Python a plus
• Comfortable in a fast-paced and deadline-driven environment
• Strong communication skills and attention to detail is a must

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $55,765.00 - USD $77,070.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/1/2026.