Analyst and Journalist/Writer

EMARKETER; New York (NY); Hybrid; USD 80,000 - 90,000; Full time

Benefits offered by this job

Unlimited PTO

10 paid holidays

16 weeks parental leave

Medical, dental, vision insurance

401(k) matched

Commuter benefits

Gym membership discounts

Job summary

EMARKETER, a subsidiary of Axel Springer, is hiring an Analyst to join the Media team in New York. The role blends narrative storytelling with data-driven insights to create newsletters, articles, white papers, and custom research.

You will research, write, and leverage AI tools to deliver high-impact content for diverse audiences. This hybrid NYC role requires strong communication, data storytelling, and ability to engage audiences through webinars, podcasts, and events while collaborating

Qualifications

• 3-5 years of experience creating B2C or B2B digital content for a media brand or content marketing department.
• Experience creating compelling stories from data-driven insights.
• Has covered industry developments in digital marketing, advertising, commerce, and technology.
• Experience using Generative AI and LLMs for content applications.
• Experience speaking on podcasts, webinars or industry events as a moderator or presenter.

Responsibilities

• Develop, research and write content for newsletters, articles, white papers and custom research reports.
• Analyze data for sponsored research programs.
• Use generative AI to improve quality and efficiency of content production.
• Measure the impact of content and suggest changes to improve performance.
• Moderate webinars, appear on EMARKETER podcast, and participate in industry events as a subject matter expert.
• Build an audience for insights on social media platforms like LinkedIn.

Skills

Storytelling

AI change agent

Analytical thinking

Communication

Collaboration

Tools

Generative AI

LLMs

Job description

EMARKETER is a subsidiary of Axel Springer SE, a transatlantic media company headquartered in Berlin and New York. Axel Springer's guiding principles – first articulated as The Essentials – remain a cornerstone of the company’s foundation today. Learn more about Axel Springer.

We are hiring an Analyst to join our Media team at EMARKETER.

The Role and Team:

EMARKETER is for people who are passionate, driven, curious and always striving to deliver excellence for our clients. Our mission is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Our team members embody EMARKETER’s core values: we serve our clients, we work as one team, we innovate and adapt, and we celebrate diversity and inclusion.
As an Analyst, you are crucial to the success of EMARKETER’s growing custom content business and media content initiatives. This is a role for a writer who is passionate about marketing, advertising and technology who can communicate that expertise into insights that are actionable for audiences. The newsletters, articles, guides, events and custom content created by the Media content team are the leading way audiences become exposed to EMARKETER’s data and analysis. This role will research and write for all of those content areas, joining a team of analysts who all share a passion for marketing, commerce and technology.

This is a hybrid role based out of our New York City office, with regular in-office expectations.

Applicants must be authorized to work in the United States without the need for visa sponsorship, now or in the future. Candidates must be within commuting distance of our New York City office. Relocation assistance is not available.

The Ideal Candidate Is:

• A passionate storyteller: Articulates clear strategic narratives and then rallies teams to execute.
• An AI change agent: Comfortable with prompt engineering, tool evaluation, and upskilling their processes using new tech.
• A analytical thinker: Goes beyond the basic facts to offer analysis, insights and even actionable advice to audiences.
• A natural communicator: Is energized when presenting their ideas and insights to live audiences.
• A collaborative team player: Enjoys bouncing ideas off of coworkers and thrives in a fast-paced environment.

Key Responsibilities:

• Develop, research and write content for newsletters, articles, white papers and custom research reports.
• Analyze data for sponsored research programs.
• Use generative AI to improve quality and efficiency of content production.
• Measure the impact of their content and suggest changes to improve performance.
• Moderate webinars, appears on EMARKETER podcast and participates in industry events as a subject matter expert.
• Build an audience for their insights, especially on social media platforms like LinkedIN.

Desired Skills & Experience:

• 3-5 years of experience in creating B2C or B2B digital content for a media brand or within a content marketing department.
• Experience creating compelling stories from data-driven insights.
• Has covered industry developments in the digital marketing, advertising, commerce, and technology landscape.
• Experience using generative AI and LLMs for content applications.
• Experience speaking on podcasts, webinars or industry events as a moderator or a presenter.

Salary & Benefits:

• $80,000-$90,000 (dependent on skills, experience, and competencies)
• Unlimited PTO, 10 paid holidays, and 16 weeks of parental leave
• Comprehensive medical, dental, and vision insurance plans
• Matched and vested 401(k) plan
• Access to resources for financial planning, family planning, mental health, and Employee Assistance Programs (EAP)
• Additional perks: commuter benefits, phone reimbursement, gym membership discounts, and more

Salary for the role is commensurate with experience and depends on a number of factors, including a candidate’s qualifications, skills, competencies and experience.

US pay range

$80,000 - $90,000 USD

About EMARKETER

EMARKETER is the world's leading research company focused on digital transformation. We hire people who are passionate about providing business leaders with actionable data and insights in the areas of digital marketing and advertising, media, retail and ecommerce, financial services, healthcare, and more. Our clients, who rely on our content to make informed decisions, include top global brands within Fortune 1000 companies, as well as smaller firms striving to compete in a digital age.

At EMARKETER, we pride ourselves on an inclusive work environment and continuously strive for diversity of thought, identity, and experience while encouraging growth and providing support to team members throughout the organization. EMARKETER is committed to corporate transparency through regular business updates and an always-open line of communication.

What We Value

Our people are the foundation of our success. Guided by our values, we:

• Serve Our Clients: We prioritize their needs to deliver excellence in our products and services.
• Work as One Team: We collaborate with trust, accountability, and transparency.
• Innovate and Adapt: We foster curiosity, resilience, and fearless exploration of new ideas.
• Celebrate Diversity and Inclusion: We embrace a diverse, inclusive environment where all voices are valued and respected.

Please note that for all positions at EMARKETER, there is an exercise component specific to the role to reduce selection bias in our recruiting process and test how you apply knowledge.