AI-First Product Marketing Specialist — Remote

Alpine Testing Solutions, Inc.; United States; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Bonus based on company performance

Remote work option

Job summary

Wynne Systems is seeking a remote Product Marketing Specialist focused on driving New Logo and Add-On revenue for our ERP product suite. You will craft messaging, drive demand with earned media, and enable sales with compelling content across omnichannel campaigns.

In this AI‑first role, you will map the buyer journey, create positioning, train sales, analyze market data, and collaborate across marketing to accelerate conversions. Reporting to the Director of Marketing.

Qualifications

• 5+ years of knowledge of marketing, messaging, and SEO tactics in B2B and software industries.
• Understanding of GTM processes and buyer personas.
• Strong communication, decision-making, and organizational skills.

Responsibilities

• Support the product GTM strategies and coordinate across marketing disciplines.
• Map the buyer’s journey and deliver timely content showing value propositions.
• Understand customer needs and run growth campaigns and experiments.
• Create product positioning, messaging, and sales enablement focused on outcomes.
• Strengthen the sales enablement library with high‑value content.
• Train sales and support teams on product features.
• Analyze market data and apply findings to development and campaigns.
• Measure and optimize marketing performance to achieve SMART goals.
• Collaborate with stakeholders for cross‑department alignment.
• Identify target accounts for account‑based marketing.

Skills

B2B software marketing

AI mindset

GTM process

Account‑Based Marketing

Google Analytics

Salesforce

HubSpot

Tools

Google Analytics

Salesforce

HubSpot

Job description

Wynne Systems is seeking a remote Product Marketing Specialist focused on driving New Logo and Add-On revenue for our ERP product suite. You will craft messaging, drive demand with earned media, and enable sales with compelling content across omnichannel campaigns.

In this AI‑first role, you will map the buyer journey, create positioning, train sales, analyze market data, and collaborate across marketing to accelerate conversions. Reporting to the Director of Marketing.