AI Ad Creator

Workatpodpitch; United States; Hybrid; USD 80,000 - 250,000; Full time

Job summary

PodPitch is seeking a hands-on AI video ads creator, focused on hooks, hold rate, and CVR. You will own the creative output from concept to multiple weekly variants, ensuring ads feel authentic rather than AI-generated.

You will work remotely, ship daily, and build a library of winning hooks and styles to scale paid acquisition for a growing podcast PR platform. You will operate across Higgsfield, HeyGen, Arcads, Runway and related tools, optimizing for CPA and ROAS while collaborating with the

Qualifications

• Portfolio of AI video ads you have made and ideally run.
• Daily hands-on work with Higgsfield, HeyGen, Arcads, or equivalents.
• Strong instincts for hooks, scripting, and the first 3 seconds.
• Obsessed with hold rate, thumbstop, bounce, and CVR.
• Active on X following the AI video and creative ad scene.
• Can ship multiple finished ad variants per week, solo.
• Taste. Your AI work does not look like AI.

Responsibilities

• Video first. Concept, script, generate, and edit AI video ads across specified tools.
• Ship multiple new ad variants every week and build a library of hooks.
• Write hooks that stop the scroll in the first 1.5 seconds.
• Diagnose where viewers drop and improve hold rate and CVR.
• Align creative decisions to CPA and ROAS with a weekly scoreboard.

Skills

AI video ads

Hooks

Scripting

Hold rate

CVR optimization

X presence

Fast shipping

Tools

Higgsfield

HeyGen

Arcads

Runway

Kling

Veo

Sora

ElevenLabs

Suno

CapCut

Premiere

Job description

Make AI video ads that do not look like AI. Own the hooks, the iteration, and the creative output behind our paid acquisition.

Location Remote

Compensation $80K to $250K for US applicants. May vary internationally.

Tools Higgsfield, HeyGen, Arcads

About PodPitch

PodPitch is an AI-powered podcast PR platform for PR agencies, in-house teams, and founders. We help users find the right podcasts, generate personalized pitches in their own voice, and send them from their real email address. We are scaling paid acquisition aggressively, and creative is the bottleneck. We need someone who can make AI video ads that do not look like AI, ship daily, and obsess over hooks, hold rate, and conversion.

• $6M ARR, bootstrapped in 18 months without a marketer
• About 5% of all podcast interviews worldwide go through PodPitch
• $100K+ per month in ad spend, scaled profitably
• Three or more new products launching this year

What you will own

Video first. Statics, landing pages, and CRO come later, once the video engine is proven.

AI video ads

• Concept, script, generate, and edit AI video ads in Higgsfield, HeyGen, Arcads, Runway, Kling, Veo, and Sora.
• Make it look like a real person, real UGC, or real cinematic footage.
• Ship multiple new ad variants every week, not every month.
• Build a library of winning hooks, formats, and visual styles you can remix.

Hooks and scripting

• Write hooks that stop the scroll in the first 1.5 seconds.
• Borrow, remix, and stress-test hooks from top-performing ads across categories.
• Match the angle to the audience: agencies, in-house PR, founders.
• Treat the script as the ad. Visuals serve the hook, not the other way around.

Hold rate and conversion

• Live inside Meta Ads Manager looking at hook rate, hold rate, thumbstop, and CVR.
• Diagnose where viewers drop, and fix the second that is losing them.
• Tie creative decisions to CPA and ROAS, not just engagement.
• Keep a weekly creative scoreboard: winners, learnings, next bets.

Trends, always on

• On X daily following AI video accounts, ad libraries, and creative ops people.
• First to try every new model, app, and workflow the day it drops.
• Reverse-engineer what is working in other verticals and port it over.
• Share what you find with the team in real time.

Statics and landing pages, later

• Static ad concepts when video is not the right format.
• Landing page variants tied to specific ad angles.
• Light CRO work on funnels you are driving traffic to.

What success looks like

First 90 days

• A steady weekly drumbeat of new AI video ad variants in market.
• At least one breakout video that beats the current control on CPA.
• Measurable lift in hook rate and hold rate across the account.
• A documented library of hooks, formats, and styles the team can remix.

Long term

• AI video is our highest-leverage creative channel.
• Predictable creative output: dozens of fresh ads per month, no agency.
• Expansion into statics, landing pages, and CRO experiments tied to the ads.

Your stack

You already live inside these tools. You know which model nails lip sync, which one breaks on hands, and which combination gets past the AI smell test. We do not want someone exploring AI video. We want someone whose camera roll is already mostly AI ad tests.

• Higgsfield for cinematic motion and characters
• HeyGen for talking-head avatars and UGC clones
• Arcads for performant UGC at scale
• Runway, Kling, Veo, and Sora for shot generation
• ElevenLabs, Suno, CapCut, and Premiere for finishing

What we are looking for

Required

• A portfolio of AI video ads you have actually made and ideally run.
• Daily hands-on work with Higgsfield, HeyGen, Arcads, or equivalents.
• Strong instincts for hooks, scripting, and the first 3 seconds.
• Obsessed with hold rate, thumbstop, bounce, and CVR, not vanity views.
• Active on X following the AI video and creative ad scene.
• Can ship multiple finished ad variants per week, solo.
• Taste. Your AI work does not look like AI.

Nice to have

• Landing page and CRO experience.
• Direct experience running Meta Ads or partnering closely with media buyers.
• Background in DTC, B2B SaaS, or performance creative agencies.

Is this you?

You will like it here if you

• Are terminally online. You live on X, TikTok, and the ad libraries.
• Are already shipping AI video ads, side projects, or content right now.
• Can produce a finished ad in hours, not days.
• Have strong taste and can spot AI slop a mile away.
• Treat every new model release like a personal holiday.

You will struggle here if you

• Need a brief, a brand book, and a producer to make anything.
• Think AI video is a phase or beneath you.
• Care more about awards and aesthetics than CPA.
• Need weeks to ship one concept.
• Default to stock footage and template editors.

Show us your best AI ad.

If you are already shipping AI video ads that do not look like AI, send us a video. We will know in 30 seconds.