Advertising Account Executive

Spectrum; Traverse City (MI); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Commission-based pay

Job summary

Spectrum Reach is seeking an Account Executive to lead all sales and client management for your book of business, driving revenue with data-driven media solutions.

You'll cultivate brands and agencies, forecast sales, and present solutions to executives, while traveling locally to build relationships and exceed targets. This is a performance-based role with a base salary and commission structure designed to reward top performers.

Qualifications

• Proven track record of exceeding revenue expectations.
• 1+ years outside or B2B sales experience.
• Ability to use data in the development and sale of a media strategy.
• Adept at presenting complex solutions in a simple, easy to understand manner.
• Understanding of the media landscape and evolving dynamics of advertising within it.
• Strong presentation skills with the ability to speak with C-level clients; confident in negotiating.
• Local and regional travel; valid driver’s license and safe driving record.

Responsibilities

• Achieve sales and strategic goals.
• Cultivate and nurture connections with brands and marketing/advertising agencies.
• Recognize business challenges that Spectrum Reach’s media solutions can address; connect solutions with business challenges.
• Oversee sales forecasting and reporting for your Book of Business.
• Communicate effectively with external partners, clients, and internal stakeholders with the ability to adapt your style and delivery to many levels of technical expertise.
• Deliver client results that earn repeat business.
• We’re an enthusiastic team with a culture of excellence. On any given day, you’ll find yourself in the office managing accounts, in the field prospecting, or cultivating connections with clients who advertise across our networks.

Skills

Sales targets

B2B sales experience

Data-driven selling

Presenting to C-level

Media industry knowledge

Travel eligible

Driver's license

Job description

This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.

Spectrum Reach (www.spectrumreach.com) is the advertising sales division of Spectrum. We offer best in class premium video solutions to business owners and advertising agencies nationwide.

Spectrum Reach has an exciting opportunity with our In Market Sales Team as an Account Executive to grow our sales, evangelize Spectrum Reach Media Solutions and expand awareness of Spectrum Reach’s offering to advertisers. As an Account Executive, you will lead all sales and client management responsibilities of your book of business. You will be responsible for driving revenue through a combination of account management and proactive selling of our data-driven media solutions.

PAY STRUCTURE

Our compensation model empowers high performers to control their earnings. A modest base salary is coupled with a competitive commission structure from day one. With up to 12% commission on new business, top performers surpass traditional salary expectations. We offer the tools, support, and opportunities for rapid success, providing exceptional upside for those driven by performance-based pay.

DUTIES AND RESPONSIBILITIES

• Achieve sales and strategic goals
• Cultivate and nurture connections with brands and marketing/advertising agencies
• Recognize business challenges that Spectrum Reach’s media solutions can address; connect solutions with business challenges
• Oversee sales forecasting and reporting for your Book of Business
• Communicate effectively with external partners, clients, and internal stakeholders with the ability to adapt your style and delivery to many levels of technical expertise
• Deliver client results that earn repeat business
• We’re an enthusiastic team with a culture of excellence. On any given day, you’ll find yourself in the office managing accounts, in the field prospecting, or cultivating connections with clients who advertise across our networks.

WHAT YOU’LL BRING TO SPECTRUM REACH

Required Qualifications

• Proven track record of exceeding revenue expectations
• 1+ years outside or B2B sales experience
• Ability to use data in the development and sale of a media strategy
• Adept at presenting complex solutions in a simple, easy to understand manner
• Understanding of the media landscape and evolving dynamics of advertising within it
• Strong presentation skills with the ability to speak with C-level clients; confident in negotiating
• Local and regional travel; valid driver’s license and safe driving record

Preferred Qualifications

• Accustomed to building processes to hold yourself accountable to goals; own your day
• Familiarity of the Adtech ecosystem including ad network, ad exchange, SEM platform, DSP, SSP, and other online advertising technology
• Ideally have progressive sales experience in Digital advertising (preferably CTV), insertion order media and/or managed services to marketing decision-makers with brands and/or independent ad agencies
• Knowledge of Salesforce
• Ability to succeed in a fast-paced, rapidly changing environment while maintaining high levels of client relationships and business excellence
• Knowledge of media research & planning tools (ie Strata, ComScore, Nielsen, GA4, etc.)
• Passionate about the convergence of entertainment, technology, and data that is fueling new opportunities for Spectrum Reach and our customers.

Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.

A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

Get to Know Us

Charter Communications provides superior communication and entertainment products for residential and business customers through the Spectrum brand. Our offerings include Spectrum Internet®, TV, Mobile and Voice. Beyond our connectivity solutions, we also provide local news, programming and regional sports via Spectrum Networks and multiscreen advertising solutions via Spectrum Reach. When you join our team, you’ll be keeping our customers connected to what matters most in 41 states across the U.S. Watch this video to learn more.

Grow Your Career Here

We’re committed to growing a workforce that reflects the customers and communities we serve – providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans. Learn about Life at Spectrum.