Ads Creative Strategist: TikTok & Reels Campaign Architect

Hustler Marketing LLC; San Juan (PR); On-site; USD 60,000 - 90,000; Full time

Job summary

Hustler Marketing LLC seeks an Ads Creative Strategist to lead the ideation and scripting for TikTok and Instagram Reels ad campaigns. You’ll research trends, understand each client’s brand, and produce detailed briefs for chosen content creators, including footage concepts and guidelines.

You’ll recruit and liaise with creators, manage project scope, perform quality checks on delivered content, and ensure output aligns with client values and brand voice while staying within deadlines.

Qualifications

• Proven ability to develop engaging content concepts.
• Strong understanding of TikTok and Instagram Reels trends.
• Excellent verbal and written English communication.
• Ability to work independently and meet deadlines.
• Experience liaising with content creators.

Responsibilities

• Strategize scripts based on current platform trends.
• Prepare detailed briefs for content creators.
• Research creators aligning with brand avatars.
• Coordinate with project stakeholders and clients.
• Ensure content quality and brand alignment.

Skills

Creative concepts

TikTok trends

Instagram Reels

Communication

Project management

Time management

Remote work

Job description

Hustler Marketing LLC seeks an Ads Creative Strategist to lead the ideation and scripting for TikTok and Instagram Reels ad campaigns. You’ll research trends, understand each client’s brand, and produce detailed briefs for chosen content creators, including footage concepts and guidelines.

You’ll recruit and liaise with creators, manage project scope, perform quality checks on delivered content, and ensure output aligns with client values and brand voice while staying within deadlines.