Admissions Director

Genesis HealthCare; Sistersville (WV); On-site; USD 54,000 - 66,000; Full time

Benefits offered by this job

Variable compensation

Tuition discounts

Travel discounts

Wireless service discounts

Employee assistance program

Employee foundation

Health, dental, vision

Company-paid life insurance

401K

Paid time off

On-demand pay

Telehealth access

Job summary

Genesis HealthCare in Sistersville, WV is seeking an Admissions Director to drive patient census, manage payers, and expand referral sources. The role emphasizes timely referrals and strong community engagement to grow market presence.

The position also focuses on leading cross-functional collaboration, optimizing the admissions process, and advancing transitions of care with clear family communication. Competitive benefits accompany a structured leadership role.

Qualifications

• Minimum of three (3) years’ experience in a healthcare setting.
• Ability to adjust work schedule based on nursing centers’ business need, specifically incoming admissions.

Responsibilities

• Oversee admissions process to achieve census and payer goals.
• Maintain and expand patient referral sources with quick response times.
• Lead branding and community marketing to raise center visibility.
• Coordinate transitions of care with strong patient and family communication.
• Improve conversion from referral to admission and tour-to-admit metrics.

Job description

Overview

We are dedicated to improving the lives we touch through the delivery of high-quality care and exceptional service. As a leading provider in the long-term care industry, we believe in fostering a collaborative, inclusive and supportive work environment where every team member is valued and empowered to make a difference. Whether you're an experienced professional or just starting your career, we offer opportunities for growth, development, and advancement in a range of roles. Join us in our mission to enhance the well-being of our patients and residents while making a meaningful impact in the communities we serve.

Responsibilities

The Admissions Director is responsible for achieving organizational goals related to patient census and payer management. This role maintains and expands the patient referral source list, ensuring a quick referral response time, and implements targeted marketing strategies to elevate the nursing center’s visibility. This role also focuses on building and curating the nursing center's reputation and ensuring positive community engagement.

Position Highlights

• Oversee the entire patient admissions process, ensuring timely follow-up on all leads, referral response times of less than 15 minutes, and achieving budgeted census and payer goals.
• Build and nurture relationships with key referral sources in the community through regular engagement and a consistent touchpoint system. Focus on increasing market share through active brand curation and community marketing initiatives.
• Serve as the brand steward, maintaining and updating the nursing center’s website and managing social media engagement. Ensure positive online presence by soliciting customer reviews and striving to achieve a Google rating above 4.0, with a 15% improvement in current reviews.
• Lead efforts to improve interdisciplinary collaboration, ensuring the transition-of-care processes are executed smoothly with strong patient and family communication, and fostering a supportive team environment.
• Achieve a 50% or greater conversion ratio by improving the patient referral-to-admit process, tour-to-admit conversion, and strengthening the overall admissions strategy. Strive for a 10% improvement in referral conversion within the first 3 months and a 10% improvement in tour-to-admit ratio.

Qualifications

• Minimum of three (3) years’ experience in a healthcare setting.
• Ability to adjust work schedule based on nursing centers’ business need, specifically incoming admissions.

Benefits

• Variable compensation plans
• Tuition, Travel, and Wireless Service Discounts
• Employee Assistance Program to support mental health
• Employee Foundation to financially assist through unforeseen hardships
• Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off
• Free 24/7virtual health careprovided by licensed doctorsforall Anthemmedically-enrolled employees and theirimmediate family members
• On-Demand Pay Program that allows for instant access to a portion of the money you’ve already earned

We also offer several voluntary insurances such as:

• Pet Insurance
• Term and Whole Life Insurance
• Short-term Disability
• Hospital Indemnity
• Personal Accident
• Critical Illness
• Cancer Coverage

Restrictions apply based on collective bargaining agreements, applicable state law and factors such as pay classification, job grade, location, and length of service.

Posted Salary Range

USD $60,000.00 - USD $60,000.00 /Yr.