Account Manager

VitalCaring Group; Fort Myers (FL); On-site; USD 65,000 - 95,000; Full time

Job summary

VitalCaring Group is seeking a Field-Based Account Manager in Florida to drive referral growth and admissions within an assigned territory by building strong relationships with physicians, hospitals, SNFs, ALFs, and other healthcare partners.

This high-activity role focuses on developing new business, expanding referral networks, and consistently meeting performance targets through in-person visits and effective communications.

Qualifications

• Direct healthcare-related sales experience with responsibility for generating referrals and admissions.
• Proven track record of meeting or exceeding sales or growth targets.
• Experience managing a territory through in-person, field-based selling.
• Demonstrated ability to build and sustain referral relationships across healthcare providers.

Responsibilities

• Develop and grow a defined territory through proactive, in-person relationship building.
• Establish and maintain referral partnerships with physicians, hospitals, SNFs, ALFs, and community providers.
• Generate new business through consistent outreach, cold calling, and networking.
• Drive admissions growth by meeting or exceeding defined referral and performance targets.
• Serve as the primary point of contact for referral partners, ensuring strong communication and follow-through.
• Collaborate with clinical and operational teams to support patient transitions and service delivery.
• Maintain daily activity and pipeline tracking within CRM systems.
• Represent the organization in the community through events, education, and professional engagement.

Skills

Healthcare sales

Referral development

Territory management

Relationship building

Communication

Tools

CRM

Job description

Field-Based | Territory Ownership | Referral-Driven Growth

The Account Manager is responsible for driving referral growth and admissions within an assigned territory by building and maintaining strong relationships with physicians, hospitals, skilled nursing facilities, assisted living communities, and other healthcare partners.

This is a field-based, high-activity sales role focused on developing new business, expanding referral networks, and consistently meeting performance targets.

Key Responsibilities

• Develop and grow a defined territory through proactive, in-person relationship building
• Establish and maintain referral partnerships with physicians, hospitals, SNFs, ALFs, and community providers
• Generate new business through consistent outreach, cold calling, and networking
• Drive admissions growth by meeting or exceeding defined referral and performance targets
• Serve as the primary point of contact for referral partners, ensuring strong communication and follow-through
• Collaborate with clinical and operational teams to support patient transitions and service delivery
• Maintain daily activity and pipeline tracking within CRM systems
• Represent the organization in the community through events, education, and professional engagement

Required Qualifications

• Direct healthcare-related sales experience with responsibility for generating referrals and admissions
• Proven track record of meeting or exceeding sales or growth targets
• Experience managing a territory through in-person, field-based selling
• Demonstrated ability to build and sustain referral relationships across healthcare providers
• High level of self-motivation and accountability in a goal-driven environment
• Strong organizational skills with the ability to manage daily field activity, follow-up, and reporting
• Excellent communication and relationship-building skills

Preferred Qualifications

• Direct home health or hospice sales experience
• Existing relationships within the local healthcare market
• Experience working with physicians, hospital discharge planners, or post-acute referral sources
• Familiarity with CRM tools and tracking sales activity

Work Environment & Expectations

• Field-based role requiring daily in-person visits within the assigned territory
• High-activity expectations, including regular outreach, drop-ins, and networking
• Performance-driven environment with clear expectations tied to referral and admissions growth
• Requires strong time management and autonomy to balance prospecting, relationship management, and internal coordination