Account Growth Marketing Manager

Etech Group; Olde West Chester (OH); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

401k + match

Medical, Dental, and Vision benefits

Paid time off

Training & development

Job summary

E Tech Group is seeking an Account Growth Marketing Manager to accelerate growth within targeted industrial and automation accounts. You will develop highly personalized campaigns, apply customer insights, and partner with Sales to support account penetration, retention, expansion, and pipeline influence across complex B2B buying journeys.

The ideal candidate turns customer feedback into practical marketing and business strategies, leads ABM programs, and stays current on industrial automation

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, Engineering, or a related field.
• 5+ years of B2B marketing experience, including 3+ years focused on Account-Based Marketing.
• Experience marketing to industrial automation, manufacturing, controls engineering, systems integration, industrial software, process automation, or similar technical markets.
• A strong understanding of technical sales cycles and buying decisions that involve multiple stakeholders.
• Experience gathering and using customer feedback, market insights, and Voice of Customer data.
• Excellent writing skills, with the ability to create clear, persuasive, customer-focused content for technical B2B audiences.
• Strong analytical, collaboration, and project management skills, with the ability to turn insights into practical marketing recommendations.
• Experience supporting global accounts, international markets, CRM platforms such as Salesforce, or technical subject matter experts.
• Familiarity with industries such as Life Sciences, Food & Beverage, CPG, Oil & Gas, Chemicals, Data Centers, or Manufacturing is a plus.
• A DNA comprised of collaboration and teamwork.

Responsibilities

• Build and lead Account-Based Marketing (ABM) programs that help strategic accounts and priority industry segments grow.
• Work closely with Sales and Business Development to identify growth opportunities and create thoughtful account engagement plans.
• Create engaging written content, personalized campaigns, and account-specific messaging that speak to customer priorities, technical audiences, and each stage of the buying journey.
• Use CRM, campaign, and engagement data to understand what is working, show pipeline impact, and identify opportunities to improve results.
• Develop clear, compelling assets such as email copy, landing page content, sales enablement materials, customer stories, campaign briefs, thought leadership outlines, and industry-specific messaging.
• Lead customer feedback efforts, including Voice of Customer programs, surveys, interviews, and account intelligence gathering.
• Turn customer, market, and competitive insights into stronger positioning, messaging, offerings, and growth strategies.
• Share practical recommendations with Sales, Marketing, and Leadership to support smarter decisions and stronger account growth.
• Stay current on industrial automation, manufacturing, digital transformation, and related market trends.
• Be an ambassador who embodies our Core Values, prioritizing the success of E Tech Group, our clients, and the professional development of our associates.

Skills

ABM

B2B marketing

Content creation

Sales collaboration

Analytics

Cross-functional teamwork

Strategy development

Education

Bachelor’s degree

Tools

Salesforce

CRM tools

Job description

At E Tech Group, joining our team means joining a group of passionate and forward-thinking experts. We’re one of the largest engineering and system integration firms in the United States providing value for our clients through IT automation and control solutions for more than 30 years to the Life Sciences, Mission Critical, Metals & Mining, Warehousing & Distribution, and CPG/Food & Beverage industries. Our national and global scale allows us to help our clients develop and implement standardized solutions at any of their facilities regardless of physical location or the local resources available at that site.

We are seeking an experienced Account Growth Marketing Manager to accelerate growth within targeted industrial and automation accounts. This role will develop highly personalized campaigns, apply customer insights, and partner closely with Sales to support account penetration, retention, expansion, and pipeline influence across complex B2B buying journeys. The ideal candidate turns customer feedback into practical marketing and business strategies.

You Will:

• Build and lead Account-Based Marketing (ABM) programs that help strategic accounts and priority industry segments grow.


• Work closely with Sales and Business Development to identify growth opportunities and create thoughtful account engagement plans.


• Create engaging written content, personalized campaigns, and account-specific messaging that speak to customer priorities, technical audiences, and each stage of the buying journey.


• Use CRM, campaign, and engagement data to understand what is working, show pipeline impact, and identify opportunities to improve results.


• Develop clear, compelling assets such as email copy, landing page content, sales enablement materials, customer stories, campaign briefs, thought leadership outlines, and industry-specific messaging.


• Lead customer feedback efforts, including Voice of Customer programs, surveys, interviews, and account intelligence gathering.


• Turn customer, market, and competitive insights into stronger positioning, messaging, offerings, and growth strategies.


• Share practical recommendations with Sales, Marketing, and Leadership to support smarter decisions and stronger account growth.


• Stay current on industrial automation, manufacturing, digital transformation, and related market trends.


• Be an ambassador who embodies our Core Values, prioritizing the success of E Tech Group, our clients, and the professional development of our associates.

You Have:

• Bachelor’s degree in Marketing, Business, Communications, Engineering, or a related field.


• 5+ years of B2B marketing experience, including 3+ years focused on Account-Based Marketing.


• Experience marketing to industrial automation, manufacturing, controls engineering, systems integration, industrial software, process automation, or similar technical markets.


• A strong understanding of technical sales cycles and buying decisions that involve multiple stakeholders.


• Experience gathering and using customer feedback, market insights, and Voice of Customer data.


• Excellent writing skills, with the ability to create clear, persuasive, customer-focused content for technical B2B audiences.


• Strong analytical, collaboration, and project management skills, with the ability to turn insights into practical marketing recommendations.


• Experience supporting global accounts, international markets, CRM platforms such as Salesforce, or technical subject matter experts.


• Familiarity with industries such as Life Sciences, Food & Beverage, CPG, Oil & Gas, Chemicals, Data Centers, or Manufacturing is a plus.


• A DNA comprised of collaboration and teamwork.

Benefits & Perks:

• 401k + match + prompt enrollment. E Tech Group employees are 100% vested upon entry.


• Prompt enrollment into Medical, Dental, and Vision benefits.


• Generous paid time off that includes paid vacation, paid holidays, paid family leave and sick time off.


• Learning and growth are key parts of the E Tech culture. We provide you with training and continuing education from day one, so you canadvance your career. As an E Tech associate, youcan unlock your greatest potential through challenges and opportunities.

E Tech Group is an Equal Opportunity Employer.

Applicants are considered for employment without regard to race, color, religion, sex, age, disability, military status, genetic information, gender identity, sexual orientation, citizenship status, or any other basis prohibited by law.

E Tech Group will provide reasonable accommodations to qualified individuals with disabilities and for religious beliefs.

E Tech Group is an Affimative Action Employer of individuals with disabilities and protected veterans.