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Subject is searching for a sales leader to drive its education technology solutions within the Mid-Atlantic region. The successful candidate will manage their territory end-to-end, building relationships with district leaders and ensuring contracts are negotiated effectively.
This role is based in Austin, Texas, with required in-office work and significant travel. The ideal recruit is a former educator with experience in B2B sales, who is comfortable with high earning potential based on performance.
Forget the infamous OTE. At Subject, we show you real numbers, real contracts, real math. Based on current pacing, multiple AEs will clear $500,000 in total earnings this year, and 25% of all our AEs are currently on pace to make $400,000+.
The majority of the team is still within their first year at Subject and their first year in a new territory. Late-stage candidates will be shown actual rep performance and earnings.
LinkedIn Top 40 U.S. Startups (2025) | Named one of America's Top EdTech Companies by TIME & Statista (2026)
HOW TO STAND OUT BEYOND YOUR APPLICATION
The moment you apply, you're being evaluated. We hire on habits and behaviors, because habits and behaviors come before performance. Applicants are expected to show us theirs instead of telling us about them:
Everything you do in this process is a signal.
Location: Based in our Austin, Texas HQ. In-office 5 days a week, and some weekends required. Candidates outside Austin must relocate prior to start. Subject will not cover relocation fees.
Territory: You’ll own territory in the Mid-Atlantic region of the United States.
Travel: Up to 60% of the month at certain times of the year, in-territory, with generous travel stipends.
WHAT WE OFFER:
WHY SEPTEMBER?
Most job posts want you to start in two weeks. This one doesn't, and that tells you who we're hiring.
The best AEs we know are employed, mid-year, and on pace. They're not walking away from an H1 commission check, and we'd worry about them if they would. A September start means you finish your year strong, collect what you've earned, and leave clean.
It's also when the K-12 sales calendar actually begins. You'll ramp September through December, build pipeline through budget season, and close through Spring and Summer — a full cycle, timed right, instead of joining mid-stream and inheriting someone else's half-built quarter.
If you're reading this from a seat where you're winning but the ceiling is visible, this timeline was designed for you.
WHAT THIS ROLE ACTUALLY IS
You will be the CEO of your territory and own it end-to-end: from prospecting and first conversation to signed contract, SMB through Enterprise. You'll multithread superintendents, curriculum directors, CTOs, and CFOs, build Mutual Action Plans and relentlessly progress deals, navigate procurement vehicles, and negotiate contracts that protect margin and the partnership.
District sales happen in-person, at central offices, board meetings, conferences, on-site demos. You'll spend big stretches of the month across the Mid-Atlantic region, at events and conferences, and the rest in our Austin office with your team. You will be the face of Subject to district leaders nationwide, and the quality of your process and presence directly shapes how we grow.
What you're selling: AI-powered, personalized education at scale, including cinematic, short-form video courseware built for the generation raised on the best consumer media, paired with a learning platform serving thousands of students daily. Your prospects span the full diversity of K-12: districts serving 40,000+ students down to sub-200-student rural systems.
THE SCOUTING REPORT
Who you are:
Who you are not:
We're not looking for people who can tolerate the bar. We're looking for people who set it higher than we do.
WHO WE ARE
At Subject, we're a rapidly-growing Austin-based team empowering a global community of students with access to on-demand, delightful learning that truly engages. We're racing to re-imagine what's possible in the classroom, bringing solutions that do real work alongside educators, and we want you on this team.
Vision: Revolutionize education by building the best product for acquiring valuable, fulfilling skills while empowering educators to work efficiently and joyfully.
Mission: Maximize the potential of all learners and educators, regardless of zip code.
Core Values:
Subject is an equal-opportunity employer. We strive to amplify, nurture, and empower unique identities and experiences, and we strongly encourage individuals of all backgrounds to apply. If you require accommodation during the interview process, please let your recruiter know.