Account Executive, Public Relations (B2B Technology)
Highwire
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Benefits offered by this job
Job summary
Qualifications
- 2–3 years of experience in PR or communications, ideally within B2B tech.
- Proven track record of media relations and securing coverage.
- Familiarity with B2B technology sectors such as AI, cybersecurity, or SaaS.
Responsibilities
- Support client account work including media relations and content development.
- Build and maintain relationships with reporters and influencers.
- Write and edit press releases and other content.
Skills
Job description
Join to apply for the Account Executive (B2B Technology) role at Highwire
Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more.
At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities—can feel safe, celebrated and worthy.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
We’re seeking an Account Executive with 2–3 years of PR or communications experience, at an agency or in-house within the B2B tech sector. You'll play a key role on our B2B Technology team, where you'll help tell the stories of category disruptors, support media strategies that drive brand credibility, and elevate companies shaping the future of business.
Your experience navigating complex topics like cloud infrastructure, enterprise IT, AI, and data security—and your ability to translate technical messages into impactful narratives—will set you up for success here.
- Support day-to-day client account work, including media relations, awards, speaking programs, and content development.
- Help manage projects by tracking deliverables, timelines, and priorities to ensure quality and alignment with client goals.
- Participate in client calls and meetings, taking notes, drafting recaps, and ensuring follow-up items are completed.
- Research industry trends, competitors, and media opportunities to inform client storytelling.
- Assist in the creation of quarterly campaign plans and PR recommendations.
- Build and maintain relationships with reporters and influencers across business and technology outlets.
- Research and develop targeted media lists and pitch opportunities.
- Draft, refine, and distribute pitches that generate coverage aligned with client goals.
- Monitor media coverage and industry news to identify opportunities for client participation.
- Contribute to social and digital amplification strategies to extend earned media results.
- Write and edit clear, engaging content across multiple formats, including:
- Press releases, media pitches, and Q&A
- Award submissions, speaking abstracts, and bios
- Contributed articles, blogs, and background materials
- Translate complex technology concepts into accessible, compelling narratives.
- Ensure accuracy, tone, and messaging consistency across all client deliverables.
- Track, analyze, and report on media results and campaign performance.
- Support senior team members in using data to refine pitching and storytelling strategies.
- Collaborate with colleagues across teams—social, content, design—to ensure integrated program delivery.
- Work closely with your team to support execution, share ideas, and learn from senior mentors.
- Take initiative on projects, communicate clearly, and manage your time effectively.
- Contribute to a supportive, creative, and collaborative team environment.
- 2–3 years of PR or communications experience in an agency setting
- Background in B2B technology sectors such as AI, cybersecurity, SaaS, or infrastructure
- Strong writing and editing skills with an eye for detail and clarity
- Experience supporting media relations and securing coverage
- Strong organization and multitasking skills in a fast-paced environment
- Curiosity about emerging technology trends and storytelling opportunities
- A proactive, team-oriented, and growth-minded attitude
The salary range for this position is $54,000 to $72,000, with the final offer based on a combination of factors including education, relevant experience, skills, prior training, internal equity, and local geographic market data. This role also includes a competitive benefits package with medical, dental, and vision coverage, 401(k) matching, generous paid time off, and additional perks designed to support your overall well-being and growth.
Highwire offers both remote and hybrid work options, depending on where you live.
Hybrid: Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with two in-office days per week.
Remote: We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, Texas, Utah, Virginia, Washington, Washington, D.C.
Please note: We are only able to consider candidates who reside in one of the locations listed above at the time of hire.
- Competitive salary with merit-based opportunities for growth
- Flexible hybrid work model tailored to your schedule and lifestyle
- Generous vacation policy, including extended summer and winter breaks
- Early log-off on Fridays through our Empower Hours program
- 401(k) plan with employer matching
- Comprehensive medical, dental, and vision coverage, plus FSA options
- Paid parental leave
- Commuter benefits
- Home office equipment stipend
- Annual Growth Mindset Stipend for books, events, or learning experiences
- Monthly technology reimbursement
- Wellness benefit program for mental and physical health
- Donation matching program
- Mentorship and ongoing professional development opportunities
- Monthly recognition and team celebrations
- Employee referral and new business referral bonuses
- Quarterly Highwire events and team gatherings
- Dog-friendly office environment
- A supportive, inclusive, and collaborative workplace where you can grow and do your best work
- Entry level
- Full-time
- Sales and Business Development
- Marketing Services
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