Account Executive

Catalyst Education, LLC; United States; On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Health/dental/vision insurance

401k with company match

Unlimited PTO

Job summary

Catalyst Education, LLC seeks an Account Executive in the Sales department to drive adoption of Labflow and Spark with higher education faculty. You will build and own a pipeline of opportunities, manage the full sales cycle from prospecting to close, and travel to university campuses as needed.

Responsibilities include presenting demos, tailoring content for faculty committees, and collaborating with Faculty Success Managers to ensure a smooth onboarding and ongoing support.

Qualifications

• 1 year of sales or support experience in Edtech.
• 1 year of college-level teaching experience as a tutor, lab TA, lab instructor, or lab coordinator.
• Experience with CRM and/or marketing automation software.
• Experience and aptitude using online homework systems and/or other instructional technologies.
• Experience in instructional design.
• Experience in a startup environment.

Responsibilities

• 40% Prospecting & Pipeline Generation: Driving new business by building and owning a pipeline of faculty opportunities through direct outreach (calls, emails, LinkedIn, networking) and campus visits. Enter all activity into the CRM.
• 25% Presentations & Demos: Delivering compelling online and in-person demonstrations of Labflow and Spark, tailored to faculty and committee needs.
• 20% Shepherding Adoptions & Closing: Guiding prospective adopters through the decision process, including coordinating with internal teams on content generation and adoption requirements.
• 15% Strategy & Team Collaboration: Meeting with Manager to review pipeline health and progress toward targets, contributing insights to sales and product strategy.

Skills

Edtech sales

CRM experience

Online learning tools

Prospecting

Closing deals

Startup experience

Tools

CRM software

Marketing automation

Job description

Title: Account Executive

Department: Sales

Reports To: Regional Sales Manager

Location: South Central Region (TX, OK, NE, KS) or Mountain West Region (AZ, CO, ID, NV, NM, UT)

Type: Full-Time

About Us

Account Executive - Empowering Educators who inspire students to become the next generation of instructors, scientists, and problem-solvers.

Do you believe in the power of digital education? Are you driven by the idea of shaping the future of learning? Dive in, and let's craft the education of tomorrow, today!

Role Overview

The Account Executive is a driven and engaging sales professional with a passion for helping instructional faculty achieve their teaching and learning goals.

This role is responsible for maximizing the educational impact of Catalyst Education by building and owning a pipeline of new opportunities, driving market penetration for both Labflow and Spark. Account Executives are hunters of new business who manage the entire sales cycle from prospecting to close.

They proactively identify and reach out to potential adopters (mostly professors and instructors at Universities) through email, phone, and in-person campus visits, with the goal of securing meetings and presenting Catalyst’s software solutions. They use deep product knowledge to uncover faculty pain points, position the value of our platforms, and demonstrate how Labflow and Spark improve teaching and learning outcomes.

Account Executives are expected to ask for and win faculty adoptions, shepherding prospects through the decision-making process until the course adoption is secured. They then collaborate closely with Catalyst’s Faculty Success Managers to ensure a smooth transition into onboarding, custom implementation, and ongoing support.

As part of a high-performing sales team, Account Executives contribute by sharing insights, strategies, and best practices that drive collective success, while taking full ownership of their pipeline and results.

Travel and likely overnight travel is a required part of this role.

Core Responsibilities

• 40% Prospecting & Pipeline Generation: Driving new business by building and owning a pipeline of faculty opportunities through direct outreach (calls, emails, LinkedIn, networking) and campus visits. Enter all activity into the CRM.
• 25% Presentations & Demos: Delivering compelling online and in-person demonstrations of Labflow and Spark, tailored to faculty and committee needs.
• 20% Shepherding Adoptions & Closing: Guiding prospective adopters through the decision process, including coordinating with internal teams on custom content generation, ensuring adoption requirements are met, and driving opportunities to close.
• 15% Strategy & Team Collaboration: Meeting with Manager to review pipeline health and progress toward targets, contributing insights to sales and product strategy, collaborating with teammates, and helping plan strategic initiatives.

Desired Traits and Qualities

• Willingness to travel (1–2 trips per month during school semesters, 3–4 days each). Overnight and plane travel required.
• Passion for education and the impact of digital learning tools.
• Strong sales skills with the ability to engage faculty, ask thoughtful questions, listen actively, and present solutions.
• Confident in “asking for the business” and closing adoptions.
• Experience working with higher education faculty, department heads, and academic decision-makers.
• Exceptional communication, presentation, and interpersonal skills; credible, likable, and trustworthy.
• Creative and innovative thinker with excellent problem-solving abilities.
• Organized, detail-oriented, and accountable for personal performance.
• Collaborative team player who thrives in a fluid, fast-paced startup environment.

Locations Desired

• South Central Region (Texas, Oklahoma, Kansas, Nebraska)
• Mountain West Region (Colorado, Utah, Arizona, New Mexico, Idaho, Montana, or Wyoming)

Desired Skills and Experience

• 1 year of sales or support experience in Edtech
• 1 year of college-level teaching experience as a tutor, lab TA, lab instructor, or lab coordinator
• Experience with CRM and/or marketing automation software
• Experience and aptitude using online homework systems and/or other instructional technologies
• Experience in instructional design
• Experience in a startup environment

Financial Attributes

• Compensation
  • Base Salary Range: $65,000-$70,000 (annual)
  • On-Target-Earnings (OTE): $90,000+
• Benefits:
  • Health/dental/vision insurance
  • Retirement (401k) plan with Company match
  • Unlimited PTOAnd more!

Important Notes

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

This description is for reference only. It is not meant to provide an exhaustive description of the duties that may be required of an employee in this position. It does not create a contract between the Company and any employee.