Account Director, Small & Medium Business Growth (SMBG)

Nbcuniversal

New York

On-site

USD 95,000 - 170,000

Full time

14 days+

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Job summary

NBCUniversal is seeking an Account Director, SMBG to drive demand for performance brands across NBCU’s linear and digital products, including streaming, focusing on new and incremental revenue for the One Platform. You will manage relationships across clients and agencies, collaborate with internal teams, and leverage AI and data to optimize opportunities.

The role requires strong cross-functional collaboration, 5+ years in advertising sales or related fields, and a hunter mindset to convert

Qualifications

  • 5+ years of relevant experience across advertising sales, business development, account management, programmatic/ad tech, or a related advanced media environment.
  • Digital video experience required.
  • Strong technical aptitude including demonstrated experience leveraging AI, automation, data, or emerging technology to improve workflows, prospect more effectively, or solve business problems.

Responsibilities

  • Drive linear and digital advertising demand for NBCU Platform across performance brands and agencies in direct-to-consumer category.
  • Be an expert across NBCU digital and streaming products and convey meaningful opportunities to emerging brands.
  • Execute day-to-day sales strategy; develop target lists, lead client outreach and be in market often with full NBCU opportunities.
  • Leverage prospecting software to identify, research and engage prospective clients and partners.
  • Understand customer needs and provide feedback and market input to strengthen NBCU opportunities and value proposition.
  • Field proactive requests: collect, manage, and route RFPs to key stakeholders to ensure deadlines are met.
  • Track sales revenue and establish a cadence for reporting on progress.
  • Partner with internal teams to develop proactive packages and drive creativity throughout the sales process.
  • Develop strong relationships throughout NBCU to present a unified strategy in the market.

Skills

Prospecting
Growth mindset
AI & data
Analytical thinking
Cross-functional collaboration
Client relationship management

Tools

LinkedIn Navigator
MediaRadar
ZoomInfo

Job description

Account Director, Small & Medium Business Growth (SMBG)
  • Full-time
  • Business Segment: Ad Sales
  • Compensation: USD 95,000 - USD 170,000 - yearly

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

The NBCU Account Director, Small & Medium Business Growth (SMBG) will focus exclusively on driving demand for performance brands across our suite of linear and digital products including all streaming products, with a focus on driving new and incremental revenue for the full NBCU portfolio (One Platform). This individual will play a critical role within our fast-paced advertising sales team, managing relationships across external clients and independent media agencies. The role requires building relationships with key internal stakeholders and collaborative partners across the NBCU organization. Expertise within the performance and digital landscape is a must. This person must have the ability to operate effectively at the cross-section of performance and digital media as these skills are critical to achieving success in this role. This role will report directly into to the Vice President, SMBG.

  • Drive linear and digital advertising demand of the NBCU Platform for specific performance brands and agencies in the direct-to-consumer category
  • Be an expert across NBCU digital and streaming products and convey meaningful and sustainable opportunities to emerging brands
  • Execute on day-to-day sales strategy; develop target lists, lead client outreach and be in market often with full NBCU opportunities
  • Leverage prospecting software such as LinkedinNavigator, Media Radar and Zoom Info to identify, research and engage prospective clients and partners
  • Understand customer needs and provide feedback and market input that will strengthen our NBCU opportunities and value proposition
  • Field proactive requests: collect, manage, and route RFP requests to key stakeholders to ensure deadlines are met
  • Track sales revenue and establish a regular cadence for reporting on progress
  • Partner with internal teams (Digital and Linear sales leads, Client Strategy, Agency Partnerships, Marketing, Legal, Research, etc.) to develop proactive packages and drive creativity throughout the sales process
  • Develop strong relationships throughout NBCU to ensure a unified and coordinated strategy is presented in the market
    • Proven ability to prospect and identify new/incremental revenue opportunities beyond servicing an existing book of business
    • Growth-oriented/hunter mindset, with experience developing new opportunities, expanding client investment, and converting whitespace into revenue
    • Strong technical aptitude, including demonstrated experience leveraging AI, automation, data, or emerging technology to improve workflows, prospect more effectively, or solve business problems
    • Advanced client-facing skills with the ability to articulate value propositions, influence investment, and present integrated marketing solutions
    • Analytical and strategic thinker with a track record of creative problem-solving and driving innovation
    • Self-starter who can operate independently and effectively navigate a large, cross-functional organization
    • 5+ years of relevant experience across advertising sales, business development, account management, programmatic/ad tech, or a related advanced media environment
    • Digital video experience required

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.

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