Account Director, Fashion

Lerryn House; New York (NY); Hybrid; USD 120,000 - 135,000; Full time

Benefits offered by this job

Competitive benefits

Hybrid work environment

Job summary

Lerryn House, a leading boutique fashion and lifestyle PR agency in New York, seeks an Account Director to lead a portfolio of high-profile fashion clients within a hybrid work model. As a senior strategist, you will develop and execute comprehensive PR programmes, mentor junior teams, foster strong client relationships, and drive editorial coverage across top-tier media.

Base salary $120,000–$135,000, depending on experience, with a competitive benefits package and opportunities for growth

Qualifications

• 8+ years of experience in fashion, luxury, beauty and/or lifestyle PR within a leading agency environment.
• Proven ability to develop and execute sophisticated PR and communications strategies.
• Established relationships across top-tier fashion, lifestyle, culture and luxury media.
• Demonstrated experience leading, mentoring and developing account teams.
• Strong written and verbal communication skills with exceptional pitching and storytelling abilities.

Responsibilities

• Lead day-to-day strategy and account management across a portfolio of fashion and lifestyle clients, acting as a senior point of contact and trusted advisor.
• Build and maintain strong, long-term relationships with clients, founders, executives and brand teams.
• Develop and implement strategic PR and communications programmes aligned with client objectives and brand positioning.
• Lead account planning, media strategy, proactive pitching, campaign development and execution.
• Maintain and leverage strong relationships with top-tier fashion, lifestyle, culture and luxury media across print, digital and broadcast.
• Drive high-impact editorial coverage and brand visibility across relevant fashion and lifestyle media.
• Develop creative, culturally relevant ideas and opportunities that generate attention for clients.
• Oversee VIP, celebrity and talent relationships, including product seeding and partnerships.
• Lead and support client events, fashion week activity, press appointments, launches and activations.
• Manage and mentor account teams, providing clear direction and feedback.

Skills

Fashion PR

Leadership

Client management

Media relations

Strategic thinking

Mentoring

Pitching & storytelling

Event management

Job description

Account Director, Fashion I Fashion & Lifestyle PR Agency I New York, NY

A leading boutique fashion and lifestyle PR agency is seeking an experienced Account Director, Fashion to join its New York team.

This is a senior account leadership opportunity for an established PR professional with a strong background in fashion communications and a proven track record of managing sophisticated client relationships, leading teams and delivering high-impact media campaigns.

Working closely with senior agency leadership, the Account Director will oversee a portfolio of fashion and lifestyle clients, provide strategic direction across accounts and play a key role in developing both client relationships and junior talent.

The Role

• Lead day-to-day strategy and account management across a portfolio of fashion and lifestyle clients, acting as a senior point of contact and trusted advisor
• Build and maintain strong, long-term relationships with clients, founders, executives and brand teams
• Develop and implement strategic PR and communications programmes aligned with client objectives, brand positioning and the wider cultural landscape
• Lead account planning, media strategy, proactive pitching, campaign development and execution
• Maintain and leverage strong relationships with top-tier fashion, lifestyle, culture and luxury media across print, digital and broadcast
• Drive high-impact editorial coverage and brand visibility across relevant fashion and lifestyle media
• Develop creative, culturally relevant ideas and opportunities that generate meaningful attention for clients
• Oversee VIP, celebrity and talent relationships, including product seeding, partnerships and strategic brand moments
• Lead and support client events, fashion week activity, press appointments, launches, activations and other high-profile initiatives
• Manage and mentor account teams, providing clear direction, feedback and support to ensure consistently high standards of work
• Review and oversee client materials, pitches, media strategies, reports and presentations
• Ensure exceptional client service, proactive communication and strategic thinking across all accounts
• Identify opportunities to grow existing accounts and contribute to new business pitches and agency development
• Work closely with senior agency leadership on client strategy, team development and wider agency initiatives
• Represent the agency and its clients at relevant fashion, media and industry events
• Remain close to the work and actively involved in strategy, creative development, pitching and execution while providing senior-level account leadership

What We're Looking For

• 8+ years of experience in fashion, luxury, beauty and/or lifestyle PR, ideally within a leading agency environment
• Significant experience managing fashion and lifestyle accounts and acting as a senior client lead
• Proven ability to develop and execute sophisticated PR and communications strategies
• Established relationships across top-tier fashion, lifestyle, culture and luxury media
• Demonstrated experience leading, mentoring and developing account teams
• Strong understanding of the fashion landscape, including media, talent, cultural trends, brand positioning and the evolving communications environment
• Excellent client management skills, with the confidence and judgment to operate as a senior strategic advisor
• Strong written and verbal communication skills, with exceptional pitching, presentation and storytelling abilities
• Commercially minded, with an interest in account growth, new business and contributing to the wider development of the agency
• Strategic, highly organised and detail-oriented, with the ability to manage multiple priorities in a fast-paced agency environment
• A hands-on leadership style, with a willingness to remain close to the work and support teams across both strategy and execution
• Genuine enthusiasm for fashion, culture, media and the creative side of agency life
• New York City-based and comfortable working within a hybrid environment

The Opportunity

This is an opportunity to take significant ownership of a sophisticated fashion client portfolio within an entrepreneurial fashion and lifestyle PR agency.

The successful candidate will work closely with senior agency leadership, have meaningful visibility across the business and play an important role in shaping client strategy, developing talent and contributing to the continued growth of the agency.

For an experienced Account Director-level PR professional looking for greater responsibility, creative influence and the opportunity to work closely with leading fashion and lifestyle brands, this represents an exciting next step.

$120,000–$135,000 base salary, depending on experience, plus a competitive benefits package.