Account Director, Communications

BPD; Boca Raton (FL); Sur place; USD 120 000 - 180 000; Plein temps

Résumé du poste

BPD Health seeks an Account Director to lead communications strategy and execution for hospital and health system clients. You will mentor teams, manage multiple engagements, and serve as the liaison between clients and internal teams to meet goals and timelines.

The role emphasizes proactive and crisis communications, executive messaging, and cross-functional collaboration to drive growth and protect client reputations.

Qualifications

• 7+ years of agency or in-house experience in communications/PR
• Experience leading teams and managing multiple engagements
• Strong writing, editing and executive messaging skills
• Experience in proactive and crisis communications for healthcare clients
• Ability to build senior-level client relationships and provide strategic counsel
• Wamiliarity with integrated marketing campaigns and healthcare communications

Responsabilités

• Own client relationships and serve as trusted advisor to senior client contacts
• Lead agency team and ensure successful execution, timelines and results
• Provide strategic counsel and anticipate client issues with a strong point of view
• Oversee creation and execution of communications plans and executive messaging for healthcare audiences
• Collaborate across teams to bring in disciplines and deliver value
• Draft materials including plans, scenario plans, reactive statements and messaging
• Identify growth opportunities and pitch innovative ideas aligned with client goals
• Work autonomously with limited oversight and mentor junior staff

Connaissances

Client relationship building

Crisis communications

Team leadership

Excellent writing

Presentation skills

Healthcare knowledge

Project management

Description du poste

Our offices in Boca Raton, FL and Nashville, TN are where we come together for collaboration, education, and celebrations, and we're looking for teammates who can join us in person for those meaningful moments.

Reports to: VP, Communications

Years Experience: 7+ Years

Department: Communications

The Position

A successful Account Director (AD) is a self-starter with a strong skill set in communications strategy development and execution, taking a hands-on approach to deliver innovative, research-driven programming for our hospital and health system clients. As a team leader and overall project manager, you will serve as the liaison between clients and the internal agency team, ensuring that client needs and goals are met on every project. You will develop a comprehensive understanding of the client’s business, consumers, and marketplace dynamics.

You are a thinker capable of providing level-headed counsel on complex issues, an exceptional writer skilled in multi-channel communications, and adept at managing multiple engagements and deadlines. This AD is a versatile utility player, comfortable proposing proactive reputation campaigns as well as crafting responsive strategies to safeguard client reputations during crises. You will also grasp the role of corporate communications in influencing and activating target audiences for organizational benefit. The ideal candidate will have a proven track record in team leadership and the development and execution of strategic communication programs, particularly in integrated marketing campaigns, while collaborating closely with in-house and agency partners.

Responsibilities

Includes, but not limited to the following:

• Ownership of forming strong client relationships, earning the reputation of a trusted advisor to senior and executive level client contacts through thought leadership and strategic counsel
• Leadership of agency team serving as an account and project lead, ensuring the successful execution of client initiatives by fulfilling project scope, meeting client needs, adhering to deadlines and demonstrating responsibility for overall results
• Provide strategic counsel to clients that offers solutions to current issues and proactively foresees future issues with a strong point-of-view
• Oversee the creation and execution of communications plans, scenario plans, and executive messaging tailored to healthcare audiences in alignment with the broader account strategy.
• Work across teams identifying opportunities to bring in various disciplines and expertise within the agency to contribute value to clients and projects
• Draft materials, from communications plans and scenario plans to reactive statements and executive messaging
• Identify organic growth opportunities and pitch innovative ideas that align with client goals and the overall engagement strategy
• Knowledge of communications, and healthcare, allows you to work autonomously and with limited oversight to drive work forward
• Coach and mentor junior team members by providing guidance, feedback and support for their development; collaborate with team members across departments to deliver strategic and creative engagements for clients.

The Essentials

• Local to Nashville, TN or Boca Raton, FL area and able to work in office as needed
• Experience working in proactive communications and crisis communications
• Demonstrated ability to build relationships quickly both internally and externally
• Help ensure all deadlines are met for the team and client by following a pre-determined timeline for the engagement
• Vendor management or account management experience preferred
• 7+ years of agency or in-house experience
• Excellent interpersonal and communications skills, in-person, and over the phone or internet meeting platforms (Zoom, Teams, etc.).
• Exceptional writing and presentation skills with the ability to connect with internal and external audience
• Superior organizational skills, attention to detail and follow through with the ability to anticipate client needs and be one step ahead
• Discernment to protect confidential information, both verbal and written
• Ability to travel as needed

The Vision

BPD Health is the strategic growth partner trusted by the most ambitious brands in health. Purpose-built for health brands, health systems, pharmaceutical companies and healthcare innovators, we help organizations grow by connecting market position, team engagement, physician referrals, patient demand, payer relations and community impact into one coordinated growth system. As part of MJH Life Sciences, we give clients direct access to the largest physician engagement network in the U.S.

Unified BPD

• Celebrate and value what makes each of us unique;
• Unite around our shared purpose to ignite greatness in those we serve and, by extension, help them improve the health to the communities they serve;
• Lead through inclusive work that authentically connects with all consumers and champions health equity for all
• Lean into honest dialogue, acknowledging that building a diverse workforce, fostering belonging, and creating the best, most inclusive work for our clients and their communities is an ongoing journey.

This commitment ignites our organization's greatness and grounds the brilliant work we do for our clients and communities.