Account Coordinator, Brand Marketing

twentysix; New York (NY); Hybrid; GBP 33,000 - 36,000; Full time

Benefits offered by this job

Hybrid work environment

Comprehensive health care

401(k) and Flexible Spending Accounts

Paid holidays and Unlimited PTO

Family Leave and Well-Being Programs

Commuter Benefits

Job summary

M Booth & Associates in New York is seeking an Account Coordinator to support 2-3 consumer brands with PR campaigns, media lists, and influencer programs. You will help manage coverage, craft pitches, and coordinate influencer activities as part of a collaborative Brand Marketing team.

The role focuses on food, fitness and CPG brands, with a backbone in organization, scheduling, and client-facing support. A flexible, team-oriented mindset is essential.

Qualifications

• Bachelor’s degree or equivalent.
• 0-1 years of experience (internships included).
• Strong writing and verbal communication skills.
• Team player demonstrating a positive and flexible attitude.
• Proactive, vocal and curious mindset.
• Ability to work independently and collaboratively in a team environment.
• Ability to multitask and meet deadlines in a fast paced environment.
• Strong attention to detail.
• On the pulse of pop culture, trends, entertainment, and news.

Responsibilities

• Capture the attention of earned media by building media lists using resources such as Cision and Muckrack.
• Help craft pitches.
• Monitor for client, competitor and industry coverage.
• Conduct in depth media research and manual audits of media coverage; synthesize and recap findings for teams.
• Conduct media outreach and secure coverage.
• Begin to form relationships with key media contacts.
• Build influencer rosters.
• Support content review process.
• Collect and report back-end creator metrics.
• Pitch influencers on earned coverage.
• Serve as coordinator of your team, schedule internal/client calls.
• Set call agendas and share comprehensive recaps.
• Organize client folders and databases on a regular basis.
• Oversee brand samples and track inventory (if applicable).
• Coordinate deliveries to media and influencers.
• Coordinate team/client meeting details (check in, meals, etc.).
• Support client events and mailers.
• Manage media coverage reports and tracking documents.
• Provide ongoing monitoring for client and competitor coverage.
• Own ongoing client reports (e.g., weekly, monthly, quarterly, yearly, etc.) and trackers, keeping them updated and accurate.
• Support programmatic reports (e.g., event recap, mailer recap, influencer campaign recap, etc.).

Skills

Strong writing

Verbal communication

Team player

Proactive mindset

Independent & collaborative

Multitasking

Attention to detail

Pop culture awareness

Education

Bachelor’s degree or equivalent

Job description

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We are a collaborative mid-sized agency with an immediate opportunity for an Account Coordinator to join our growing FAM team!

ACCOUNT COORDINATOR, Brand Marketing Group

The ever-growing** Brand Marketing team **team has immediate openings for an entry-level role: Account Coordinator, focusing, in part, on food, fitness and CPG brands.

The AC is the backbone of a successful account team, helping to keep us organized and informed, while also assisting with the execution of integrated communications campaigns. You’ll work on 2-3 consumer brands, focusing on PR programs that include earned media storytelling, influencer programming, and bold creative platforms.

Media Relations

• Capture the attention of earned media by building media lists using resources such as Cision and Muckrack
• Help craft pitches
• Monitor for client, competitor and industry coverage
• Conduct in depth media research and manual audits of media coverage; synthesize and recap findings for teams
• Conduct media outreach and secure coverage
• Begin to form relationships with key media contacts

Influencer Programming

• Build influencer rosters
• Support content review process
• Collect and report back-end creator metrics
• Pitch influencers on earned coverage

Project Management

• Serve as coordinator of your team, schedule internal/client calls
• Set call agendas and share comprehensive recaps
• Organize client folders and databases on a regular basis
• Oversee brand samples and track inventory (if applicable)
• Coordinate deliveries to media and influencers
• Coordinate team/client meeting details (check in, meals, etc.)
• Support client events and mailers

Measurement & Merchandising

• Manage media coverage reports and tracking documents
• Provide ongoing monitoring for client and competitor coverage
• Own ongoing client reports (e.g., weekly, monthly, quarterly, yearly, etc.) and trackers, keeping them updated and accurate
• Support programmatic reports (e.g., event recap, mailer recap, influencer campaign recap, etc.)

QUALIFICATIONS

• Bachelor’s degree or equivalent
• 0-1 years of experience (internships included)
• Strong writing and verbal communication skills
• Team player demonstrating a positive and flexible attitude
• Proactive, vocal and curious mindset
• Ability to work independently and collaboratively in a team environment
• Ability to multitask and meet deadlines in a fast paced environment
• Strong attention to detail
• On the pulse of pop culture, trends, entertainment, and news

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A bold workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• SALARY: $45,000-48,000

Location: New York office

Our Flexible Work Policy:

*We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event. *

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.