Senior Assistant Brand Manager Kinder

Ferrero International S.A.; Fatih; On-site; TRY 1,259,000 - 1,890,000; Full time

Job summary

A leading global sweet-packaged food company is seeking a Senior Assistant Brand Manager to enhance brand presence in the market. The role involves developing comprehensive marketing strategies, performing market analysis, and collaborating with diverse teams. Ideal candidates will have 2-3 years of brand management experience, strong analytical skills, and proficiency in Nielsen and Ipsos. This position offers the chance to be part of a dynamic team influencing a beloved brand.

Qualifications

• Minimum 2-3 years of experience in brand management.
• Advanced analytical and planning skills.
• Proficient in Nielsen & Ipsos.

Responsibilities

• Develop and implement a comprehensive brand marketing plan.
• Oversee market analyses and consumer research.
• Monitor market and consumer KPIs.

Skills

Brand management experience

Analytical skills

Problem-solving abilities

Presentation skills

Interpersonal skills

English proficiency

Tools

Nielsen

Ipsos

Job description

As a Senior Assistant Brand Manager Kinder, you will play a crucial role in ensuring the brand stays ahead in the market by tracking the latest trends and developing a comprehensive business strategy with a precise communication plan that encompasses all aspects of the brand.

Reporting directly to the Regional Marketing Manager for Türkiye at Kinder, you will have the opportunity to join a dynamic team working on diverse projects that shape the strategy and vision of this beloved brand. If you’re eager to contribute, don’t hesitate to apply!

Main Responsibilities:

• Help to develop and implement a comprehensive brand marketing plan encompassing all elements of the marketing mix.
• Oversee the preparation of market analyses and consumer research, and monitor competitive activities to identify brand challenges and market opportunities.
• Monitor and follow up on market and consumer KPIs, from data collection to action plan development.
• Coordinate projects with both internal and external resources, including creative & media & digital agencies, production planning, trade activities, and the sales team to achieve desired results.
• Regularly track and report on the budget.

About You:

• Preferably, a minimum of 2-3 years of experience in brand management
• Advanced analytical and planning skills, with strong problem-solving and decision-making abilities
• Proficiency in Nielsen & Ipsos
• Proven ability to manage multiple tasks simultaneously
• Excellent presentation and organizational skills
• Strong team player with outstanding interpersonal skills
• Proficient in both written and spoken English

Careers with caring built in - discover our benefits here.

About Ferrero:

Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more ferrero.com.

DE&I at Ferrero:

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.