Performance Marketing Specialist- İzmir

HubX; Konak; On-site; TRY 858,000 - 1,288,000; Full time

Job summary

A leading mobile app company is seeking a talented Performance Marketing Specialist to manage and optimize campaigns across various platforms. With a focus on data-driven strategies, you will analyze performance and drive impactful marketing efforts. Candidates should have a Bachelor's degree and at least 2 years of experience in digital marketing, preferably within mobile apps. Strong analytical skills and proficiency in tools like Google Ads and Facebook Ads are essential for success in this role.

Benefits

Competitive compensation package

Private Medical Insurance

Gym Reimbursement

Continuous education support

Team events

Qualifications

• Bachelor’s Degree in related fields.
• 2+ years experience in a digital marketing position, preferably in Mobile Apps.
• Hands-on experience with performance marketing channels like Facebook Ads and Google Ads.

Responsibilities

• Manage and optimize performance marketing campaigns on various channels.
• Continuously A/B test and refine strategies.
• Report on campaign results daily, weekly, and monthly.

Skills

Performance marketing

Analytical skills

Teamwork

Creativity

English proficiency

Education

Bachelor’s Degree in related fields

Tools

Facebook Ads

Google Ads

Google Analytics

Firebase

Appsflyer

Job description

At HubX we build mobile apps, used and loved by millions all around the world.

We have a track record of building and growing mobile apps on various verticals that have reached over 300 million users across 6 continents and 170+ countries.

We are looking for a talented Performance Marketing Specialist to join our energetic and highly motivated team.

As a talented Performance Marketing Specialist you have plenty of opportunities at your fingertips. So, why should HubX be your next move? We offer you an opportunity to make a huge impact in the lives of millions of users through our products, and even the mobile app industry at large in the next years to come.

X Culture: Do What You Love

At HubX, we pride ourselves on fostering an environment of collaboration, creativity, and innovation. Our #XCulture is more than just a workplace ethos; it's a lifestyle. We believe passion drives success. At HubX, Do What You Love isn’t just a motto; it's the foundation of our work.

Some of your responsibilities

• Manage and optimize performance marketing campaigns on all channels such as Facebook, Google, and other ad networks by data-driven decisions
• Continuously A/B test and try to find new approaches based on the results
• Reporting campaign results on daily, weekly and monthly basis
• Implement successful optimization strategies based on reported data.
• Collaborate with the creative team to provide KPI insights to produce new key creatives.
• Provide insightful analysis of campaigns and their results

What we look for

• Bachelor’s Degree in related fields
• 2+ years experience at marketing department in a digital marketing position (preferred Mobile Apps sector)
• Hands‑on experience in performance marketing channels such as Facebook Ads, Google Ads, TikTok
• Knowledge of Google UAC, FB Ads, Apple Search Ads
• Knowledge of digital marketing terms like CPC, CTR, CPA, CPI, Retention etc.
• Knowledge of Firebase, Appsflyer, Google Analytics
• Advanced Microsoft Excel skills
• Ability to report, analyze and understand data
• Team‑work oriented, self‑motivated and open‑minded
• Outstanding analytical skills to make data‑driven decisions and strength in data analysis
• Creative, practical and solution oriented
• Advanced command in verbal and written English

The Perks And Benefits Of Working With Us

• Huge impact: Your work can significantly impact our millions of users, and even the mobile app industry at large in the next years to come.
• Ownership, opportunity to take responsibility from day one: No one will micromanage you. Together with your team, you’ll be free to choose a direction, test, fail, and test the next idea.
• A competitive compensation package: Our total compensation package is very comprehensive; covering your cost of commuting for our headquarters as well as providing you with a meal card.
• A brand new Macbook and welcome kit
• Private Medical Insurance & HPV Vaccine & Critical Women’s Health Coverage: We go above and beyond for your health.
• Gym Reimbursement: We support annual gym membership because we want you to be in tip‑top shape psychically and mentally.
• A unique and top‑notch office: Our well‑designed headquarters is in the tallest building in Izmir. Every day, you can enjoy the sunset over The Gulf of Izmir without leaving your deck.
• Unlimited coffee from XPresso: You can grab a cup of coffee whenever you need, whether it’s to kickstart your morning or power through the day.
• Limitless Snacks & breakfast: Fuel your day with our fully stocked kitchen! From a hearty breakfast to a variety of snacks available anytime, we’ve got everything you need to stay energized and focused.
• Continuous education: The more you want to improve your knowledge, the more we support you!
• Meditopia membership: Enjoy full access to Meditopia for mental wellbeing, yoga, and therapy.
• Cambly access: Break language barriers with weekly Cambly speaking sessions.
• Team events that create lasting memories, including our traditional All Hands gatherings where the whole company comes together, as well as more humble celebrations and happy hours. Curious about our vibe? Take a look at our Instagram!
• Strong company culture: Our approach is always open communication & teamwork. #XCulture
• X Community discounts: Being part of HubX comes with perks, enjoy exclusive discounts and more as a valued member of our community.

The Recruiting Process

• Application Submission: Apply by submitting your CV, LinkedIn profile, or a brief introduction about yourself.
• People & Culture Interview: Engage in a conversation with our People & Culture team to discuss your background, aspirations, and how we align with each other’s goals. If your profile matches our needs, we will get in touch with you for this stage.
• Case Study Assignment: Showcase your skills through a practical task related to the role.
• Technical Interview: Meet with your potential team lead for an in-depth review of your case study and technical expertise. // Meet with your future team lead to discuss your case study and review your technical skills.
• Welcome Aboard!: If all goes well, we’re excited to extend an offer and welcome you to the team.