Marketing Specialist

Randstad Türkiye; Şişli; On-site; TRY 150,000 - 300,000; Full time

Job summary

A leading recruitment agency in Turkey is seeking a Marketing Specialist for a client in the retail industry. This role involves managing seasonal campaigns, conducting performance analysis, and adapting global communications for local channels. Ideal candidates should have 2-3 years of retail experience and advanced English proficiency. The position requires flexibility with field events and digital marketing initiatives.

Qualifications

• Minimum 2-3 years of experience in retail industry.
• Advanced English proficiency required.
• High analytical skills and flexibility in tasks.
• Enthusiasm for trends and digital campaigns.

Responsibilities

• Plan and track seasonal campaigns for the wholesale channel.
• Conduct performance analysis and KPI tracking.
• Manage correspondence in English and translate global assets.
• Coordinate field events and showroom setups.
• Support digital marketing efforts.

Skills

Campaign Management

Analytical Reporting

Global Communication

Field Event Coordination

Digital Marketing

Job description

We are looking for a "Marketing Specialist" for our business partner operating in retail industry.

• Campaign Management: Plan, execute, and track seasonal campaigns specifically for the wholesale/dealer channel, ensuring alignment with global strategies.
• Analytical Reporting: Conduct detailed performance analysis and KPI tracking; prepare comprehensive reports to monitor campaign success and identify growth opportunities.
• Global Communication Adaptation: Manage daily correspondence in English. Translate and adapt global assets—including Visual Merchandising guidelines, technical documents, and seasonal brand stories for the local dealer network.
• Field Operations Events: Lead the coordination of field events, showroom setups, and dealer activities. (Note: This role requires flexibility to travel and work nights/weekends during specific installation periods)
• Digital Integration: Support digital marketing efforts to ensure synergy between Wholesale (WHS) and E-commerce channels.
• Operational Agility: Adapt to a fast-paced office environment, managing multiple priorities and supporting cross-functional teams with a proactive attitude.

nitelikler

• Minimum 2-3 years of experience in retail industry
• Advanced English proficiency
• High analytical skills
• Able and willing to transition to different tasks within the daily office routine
• Enthusiastic about trends, social media, innovations and learning
• Experienced in digital campaigns.