Integrated Marketing Communications Specialist

Toyota Türkiye Pazarlama ve Satış A.Ş.; Fatih; On-site; TRY 15,000 - 25,000; Full time

Job summary

A leading automotive company in Turkey is seeking a Marketing Communication Specialist. The ideal candidate will develop integrated marketing communication plans, create media strategies, and work closely with cross-functional teams. This role requires a bachelor’s degree in a relevant field, at least 2 years of experience in marketing, and excellent communication skills. Familiarity with digital marketing trends and tools such as Microsoft Office is essential. The position offers a dynamic work environment focused on collaboration and creativity.

Qualifications

• Minimum 2 years of experience in marketing, especially in marketing communications.
• Competent in relationship management among teams.
• Familiarity with digital trends and media planning.

Responsibilities

• Develop integrated marketing communication plans.
• Create media plans using traditional and digital channels.
• Collaborate with cross-functional teams for messaging strategies.
• Negotiate media planning and partnerships.
• Monitor and analyze media performance metrics.
• Provide insights to optimize media plans.
• Manage relationships with media vendors.
• Prepare and present reports on media performance.

Skills

Excellent command of written and spoken English

Strong communication skills

Creative thinking

Ability to multi-task and prioritize work

Problem-solving skills

Negotiation skills

Education

Bachelor’s degree in Business, Marketing, Communication, Public Relations, or Advertising

Tools

Microsoft Office Programs (Excel, PPT)

Marketing Automation tools

Job description

A leading automotive company in Turkey is seeking a Marketing Communication Specialist. The ideal candidate will develop integrated marketing communication plans, create media strategies, and work closely with cross-functional teams. This role requires a bachelor’s degree in a relevant field, at least 2 years of experience in marketing, and excellent communication skills. Familiarity with digital marketing trends and tools such as Microsoft Office is essential. The position offers a dynamic work environment focused on collaboration and creativity.