B2B Marketing Lead: Events & Growth

Informa Plc; Fatih; On-site; TRY 1,957,000 - 2,937,000; Full time

Job summary

A global event marketing company in Istanbul is looking for a Marketing Manager responsible for creating and delivering marketing programs to support brand growth. The role focuses on strategic campaign planning, digital marketing, and team leadership. Ideal candidates will have proven experience in marketing management and a strong background in data-driven decision making. This position offers a collaborative work environment and numerous benefits, including annual leave and a comprehensive medical insurance plan.

Benefits

21 days annual leave plus birthday leave

Comprehensive private medical insurance

Opportunity for career development

ShareMatch scheme for employee shareholders

Qualifications

• Proven experience in marketing management delivering products to market.
• Experience in the events industry or similar fast-paced environment.
• Up to date with the latest trends and best practices in marketing.

Responsibilities

• Plan and deliver marketing campaigns in line with business objectives.
• Manage marketing agencies to effectively deliver campaigns.
• Measure and report on the performance of marketing campaigns.

Skills

Ability to quickly learn new technologies and tools

Excellent communication and influencing skills

Strong copywriting skills and attention to detail

Extensive knowledge of marketing strategies

Proactive approach

Education

BSc/MSc degree in Marketing or certified marketing qualifications

Tools

Eloqua

Adobe Experience Manager

Job description

A global event marketing company in Istanbul is looking for a Marketing Manager responsible for creating and delivering marketing programs to support brand growth. The role focuses on strategic campaign planning, digital marketing, and team leadership. Ideal candidates will have proven experience in marketing management and a strong background in data-driven decision making. This position offers a collaborative work environment and numerous benefits, including annual leave and a comprehensive medical insurance plan.