Strategic Marketing Manager — Retail & Digital Growth

TOKO WARISAN PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A prominent halal retail brand in Singapore is seeking a strategic Marketing Manager to lead marketing efforts across retail and digital platforms. The ideal candidate will have over 5 years of experience in marketing, particularly in FMCG or lifestyle retail, and possess strong creative and data-driven skills. This position offers opportunities for growth into higher management roles within a collaborative environment focused on community impact.

Benefits

Opportunity for career progression

Collaborative culture

Impactful festive campaigns

Qualifications

• Minimum 5 years of marketing experience, including 2–3 years in retail marketing.
• Ability to lead creative production for digital platforms.
• Experience managing budgets and performance reporting.

Responsibilities

• Develop and execute annual marketing plans aligning with targets.
• Lead campaign ideation and execution across multiple channels.
• Manage monthly marketing budgets and track ROI.

Skills

Creative thinking

Data-driven decision making

Experience with Meta Ads

Strong understanding of consumer behavior

Knowledge of KOL/influencer engagement

Education

Diploma/Degree in Marketing or related

Tools

Meta Ads

TikTok Ads Manager

Google Ads

SEO

Job description

A prominent halal retail brand in Singapore is seeking a strategic Marketing Manager to lead marketing efforts across retail and digital platforms. The ideal candidate will have over 5 years of experience in marketing, particularly in FMCG or lifestyle retail, and possess strong creative and data-driven skills. This position offers opportunities for growth into higher management roles within a collaborative environment focused on community impact.