Strategic Marketing Lead: Campaigns, Content & Growth

AVENUE K PTE. LTD.; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

A reputable marketing firm in Singapore is looking for a Marketing Manager to develop and execute marketing strategies, manage campaigns, and lead a team. The ideal candidate will have a Bachelor's degree in Marketing or Business, strong leadership skills, and proficiency in Microsoft Office. Responsibilities include conducting market analyses, creating marketing materials, and ensuring effective communication with stakeholders. This position offers an opportunity to significantly impact the company's marketing efforts.

Responsibilities

• Formulates and proposes marketing strategies in line with corporate strategy.
• Conducts analysis of marketing campaign effectiveness.
• Interviews, hires, and trains marketing staff.
• Oversees creative development of marketing materials.
• Establishes marketing goals based on performance and forecasts.
• Researches market trends and competitor products.
• Researches and analyzes market trends.
• Works on detailed marketing plans.
• Oversees marketing material development.
• Communicates with media and services.
• Provides information to clients and represents the department.
• Develops cost-effective marketing plans.
• Tracks sales data, creates reports and presentations.
• Adjusts marketing strategies as needed.
• Builds relationships with content providers.
• Improves customer database development.
• Assesses marketing material quotations.
• Maintains relationships with partner organizations.
• Assists management with projects.

Skills

Creativity

Adaptability

Research

Analysis

Writing

Public speaking

Interpersonal communication

Leadership

People management

Detail-oriented

Copywriting

Multi-tasking

Education

Bachelor's Degree in Marketing, Business, or related field

Tools

Microsoft Office

Mac OS

Windows OS

Job description

A reputable marketing firm in Singapore is looking for a Marketing Manager to develop and execute marketing strategies, manage campaigns, and lead a team. The ideal candidate will have a Bachelor's degree in Marketing or Business, strong leadership skills, and proficiency in Microsoft Office. Responsibilities include conducting market analyses, creating marketing materials, and ensuring effective communication with stakeholders. This position offers an opportunity to significantly impact the company's marketing efforts.