Solution Marketing Manager, APAC

Axis Communications AB; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A leading technology company in Singapore is seeking a creative and strategic Solution Marketing Manager. The role involves connecting Axis technologies to real customer value, driving go-to-market strategies, and creating powerful customer-focused stories. Candidates should have at least 7 years of B2B marketing experience, excellent communication skills, and a Bachelor's degree in a relevant field. This permanent position offers opportunities for professional growth in a diverse and innovative company.

Benefits

Diverse workforce promoting creativity

Opportunities for personal and professional growth

Qualifications

• 7 years of experience in B2B marketing, preferably in the technology, IT, or security sectors.
• Strong experience in go-to-market strategy, solution marketing, or integrated campaign management, especially in cloud-based solutions.
• Strong written and verbal communication skills to translate complex technology into simple compelling narratives and clear business values.
• Confident presenter and storyteller able to engage both technical and non-technical audiences.
• Experience working cross-functionally in a regional or global matrix organisation.

Responsibilities

• Define and communicate the value of Axis integrated solutions across focus areas.
• Lead go-to-market planning for new solution launches and strategic focus areas.
• Create and execute integrated campaigns that highlight Axis solution stories.
• Support partners and regional teams with solution-specific training playbooks.
• Monitor market trends and customer pain points.

Skills

Organizational Management

Presentation Skills

Agile

SAFe

AWS

Solution Architecture

Conflict Management

Data Management

Scrum

Team Management

Pre-sales

Management Consulting

Education

Bachelor's degree in Marketing, Business, Communications or a related field

Job description

Job Title

Solution Marketing Manager APAC

Job Description

At Axis Communications our people make the difference. It is our people who have helped transform Axis as the global leader in network video and innovators shaping a smarter safer world.

Were looking for a creative and strategic Solution Marketing Manager to join our APAC Marketing this role youll connect Axis technologies video audio access control analytics cloud and AI to real customer value across industries. You will drive go-to-market strategy messaging and campaigns that strengthen brand preference and solution adoption across the region.

You will be the bridge between product marketing and sales turning innovation into powerful customer-focused stories that reinforce our purpose : Innovating for a Smarter Safer World.

Bring your energy creativity and collaborative spirit and help us make an impact together.

What youll do

Solution Strategy & Positioning :

• Define and communicate the value of Axis integrated solutions across focus areas (Security Safety Operational Efficiency Business Intelligence).
• Translate technical capabilities into customer benefits and business outcomes. Align regional solution messaging with global priorities and adapt to local market needs.
• See the big picture how each campaign or initiative supports the Axis vision of Innovating for a Smarter Safer World.

Go-to-Market Leadership

• Lead go-to-market planning for new solution launches and strategic focus areas.
• Collaborate with Product Marketing Business Development and Regional Field Marketing to ensure cross-functional readiness.
• Develop messaging frameworks launch toolkits and enablement assets that help sales and partners communicate solution value.

Campaign & Content Development

• Create and execute integrated campaigns that highlight Axis solution stories through customer success data insights and use-case narratives.
• Develop marketing collateral (videos presentations case studies whitepapers) and work with Demand Generation to scale through digital and social channels.

Partner & Field Enablement

• Support partners and regional teams with solution-specific training playbooks and sales enablement materials.
• Align with Axis Academy AECs and partner programs to enhance solution storytelling and experiential marketing.

Market & Customer Insight

• Monitor market trends customer pain points and competitor offerings.
• Use insights to refine Axis solution positioning and identify new growth opportunities.

We Believe You Will Need

• Bachelors degree in Marketing Business Communications or a related field.
• 7 years of experience in B2B marketing preferably in the technology IT or security sectors.
• Strong experience in go-to-market strategy solution marketing or integrated campaign management especially in cloud based solutions.
• Strong written and verbal communication skills to translate complex technology into simple compelling narratives and clear business values.
• Confident presenter and storyteller able to engage both technical and non-technical audiences.
• Skilled at tailoring messages for partners customers and internal stakeholders.
• Experience working cross-functionally in a regional or global matrix organisation whilst effectively engaging with mid to senior-level stakeholders and executives..
• Familiar with the APAC region and working across a multi-cultural organisation.

WHAT WE OFFER

In Axis you will work in an international organization with bright and enthusiastic people in an open-minded authentic and creative culture. We are growing rapidly which means that new challenges and opportunities to grow both personally and professionally occur every single day!

Axis values the benefits of a diverse workforce. We know that diversity in groups creates a better working environment and promotes creativity something that is fundamental for our success.

Type of Employment

Permanent Employment

Posting End Date

Certain roles at Axis require background checks which means applicable verifications will be done in these recruitments. Notice will be provided before we take any action.

About Axis Communications

We enable a smarter safer world by creating innovative solutions for improving security and business performance. As a network technology company and industry leader we offer solutions in video surveillance access control intercom and audio systems enhanced by intelligent analytics applications.

With around 5000 committed employees in over 50 countries we collaborate with partners worldwide. Together we thrive in our friendly open and collaborative culture and inspire each other to think beyond the expected. United by our commitment to inclusion diversity and sustainability we consistently seek to develop our skills and way of working.

Lets create a smarter safer world

For more information about Axis please visit our website .

Listen to Get To Know Axis Podcast

Required Experience

Manager

Key Skills

Organizational Management,Presentation Skills,Agile,SAFe,AWS,Solution Architecture,Conflict Management,Data Management,Scrum,Team Management,Pre-sales,Management Consulting

Employment Type

Full-Time

Experience

years

Vacancy

1