Social Media Executive (Content Creation)

V Medical Aesthetics Group; Singapore; Sur place; SGD 36 000 - 60 000; Plein temps

Résumé du poste

V Medical Aesthetics Group in Singapore is seeking a Social Media Executive (Content Creation) to grow the brands’ presence through engaging content, from concept to filming and editing.

You’ll publish across Instagram, Facebook, TikTok and XiaoHongShu, monitor performance, and help shape campaigns while staying on brand.

We prefer a bilingual candidate with photography and video editing skills and the ability to manage multiple priorities in a fast‑paced environment.

Qualifications

• Bachelor's degree in Marketing, Mass Communications, Digital Media or a related field.
• Hands‑on skills in photography, videography and video editing using CapCut, Canva or Adobe Creative Suite.
• Familiarity with Meta Business Suite and Meta Ads Manager; knowledge of SEO and Google Analytics is a plus.

Responsabilités

• Content Ideation & Trend Research: stay up to date on social media trends and develop creative content ideas, scripts, captions and storyboards.
• Content Creation & Production: plan, film, edit and publish high‑quality content across Instagram, Facebook, TikTok and XiaoHongShu.
• Campaign Planning & Execution: propose fresh campaign ideas and develop execution plans.
• Content Planning: plan and maintain a content calendar for marketing campaigns and events.
• Performance Tracking: monitor social media metrics and recommend improvements.
• Market Research: analyze competitor trends and audience preferences to identify growth opportunities.
• Brand Management: ensure content aligns with brand guidelines and maintain asset library.
• Other Duties: support marketing initiatives as required.

Formation

Bachelor's degree in Marketing, Mass Communications, Digital Media or a related field

Outils

CapCut

Canva

Adobe Creative Suite

Meta Business Suite

Meta Ads Manager

Google Analytics

Description du poste

V Medical Aesthetics Group is one of Singapore’s leading medical aesthetics groups, with a growing presence across Singapore and Malaysia. We provide comprehensive aesthetic solutions across skin, body and hair, supported by a team of experienced aesthetic doctors and a wide range of treatments.

We are looking for a Social Media Executive (Content Creation) to grow our brands’ social media presence through engaging content. This is a hands‑on role where you will take ideas from concept to execution, including filming, editing and publishing content, while tracking performance to strengthen brand awareness and audience engagement.

Responsibilities

• Content Ideation & Trend Research: Stay up to date on social media trends and develop creative content ideas, scripts, captions and storyboards for social media and digital advertisements.
• Content Creation & Production: Plan, film, edit and publish high‑quality photo and video content across Instagram, Facebook, TikTok and XiaoHongShu (XHS).
• Campaign Planning & Execution: Propose fresh campaign ideas and develop execution plans covering campaign mechanics, budgets, timelines and implementation.
• Content Planning: Plan and maintain a content calendar for marketing campaigns, promotions and upcoming events.
• Performance Tracking: Monitor social media and campaign performance, analyse engagement metrics and recommend improvements.
• Market Research: Research competitors, industry trends and audience preferences to identify opportunities for brand growth and campaign development.
• Brand Management: Ensure content aligns with brand guidelines and maintain an organised library of digital assets.
• Other Duties: Support marketing initiatives and carry out ad‑hoc duties as required.

Requirements

• Bachelor's degree in Marketing, Mass Communications, Digital Media or a related field.
• Bilingual in English and Mandarin, with the ability to create content in both languages.
• Hands‑on skills in photography, videography and video editing using tools such as CapCut, Canva or Adobe Creative Suite.
• Preferably 1–3 years of experience in social media, digital marketing or content creation.
• Creative, proactive and resourceful, with a good eye for visual content and storytelling.
• Comfortable appearing on camera when required.
• Able to work independently, manage multiple priorities and adapt to a fast‑paced environment.
• Familiarity with social media advertising and analytics tools, such as Meta Business Suite and Meta Ads Manager. Knowledge of SEO and Google Analytics is an added advantage.
• Experience or a strong interest in the aesthetics, beauty, skincare or wellness industry is a plus.