Social Marketing Lead – Education & Growth

5G-Starlink Pte.; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

5G-Starlink Pte. is seeking a Social Marketing Specialist to drive content strategy for social channels and manage education-focused social marketing plans.

You will collaborate with an agency to rollout campaigns, deliver insights, and optimise performance across key markets. The role requires 5-8 years in marketing with at least 3 years in social marketing, plus strong proficiency with social platforms and an intuitive sense of evolving trends in education markets.

Qualifications

• 5-8 years of marketing/advertising with at least 3 years focusing on social marketing.
• Proficiency with social platforms from strategic and feature based perspectives.
• Experience with strategy, community management, analytics, handles, campaigns, real time moments, events, paid, talent, production and creative social tools.

Responsibilities

• Drive content strategy for social channels.
• Manage Education social marketing strategies and execution plans.
• Work with agency to deliver timely rollout of plans, insights and performance reports.
• Build creative briefs and manage campaigns to support our marketing initiatives to reach educators, parents etc.
• Provide social intelligence and inspiration on integrated campaigns.
• Provide regular updates on social trends, platforms, target audience behaviours, insights on key markets and other brands.
• Track and provide weekly progress reports on campaign performance metrics and analytics to optimise social content performance.

Skills

Social marketing

Content strategy

Campaign management

Analytics

Trend awareness

Team collaboration

Educator/education markets knowledge

Proactive

Education

Bachelor's degree

MBA or professional degree a plus

Job description

5G-Starlink Pte. is seeking a Social Marketing Specialist to drive content strategy for social channels and manage education-focused social marketing plans.

You will collaborate with an agency to rollout campaigns, deliver insights, and optimise performance across key markets. The role requires 5-8 years in marketing with at least 3 years in social marketing, plus strong proficiency with social platforms and an intuitive sense of evolving trends in education markets.