SEO Specialist

BullionStar Pte Ltd; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading bullion dealer in Singapore is seeking an experienced SEO Specialist to enhance their digital presence. This role includes developing, implementing, and monitoring SEO strategies, optimizing website content, and providing actionable insights based on performance. The ideal candidate has at least 2 years of SEO experience and proficiency in tools like Ahrefs and SEMrush. The position offers a competitive salary and various benefits, contributing to a dynamic work environment.

Benefits

Employee health and fitness benefit program

Annual Wage Supplement

Employee lunch claim

Qualifications

• Minimum 2 years of experience in SEO.
• Exposure to off-page, on-page, and technical SEO.
• SEO or digital marketing certifications are a plus.

Responsibilities

• Develop and monitor SEO strategies.
• Optimize website content for search engines.
• Produce and optimize content to enhance search performance.

Skills

SEO tools proficiency

Analytical skills

Written communication

Problem-solving skills

Organizational skills

Education

Diploma or Bachelor’s degree in Marketing or related field

Tools

Ahrefs

SEMrush

Google Search Console

Job description

BullionStar has an excellent reputation with a review rating of 4.9 on Google Reviews based on more than 5,500 genuine customer reviews. We lead in technology, we are the most modern bullion dealer in the world employing proprietary cutting‑edge technology into our age‑old industry.

We are seeking a knowledgeable and results‑driven SEO Specialist to join our team and strengthen BullionStar’s digital presence. This role covers all aspects of SEO, including off‑page, on‑page, and technical SEO, with opportunities to contribute to content strategy and online engagement initiatives.

• Location: Singapore, office‑based
• Contract: Full time, permanent
• Salary: up to S$5000/month + AWS + up to 3 months bonus

Package & Benefits

• Salary: up to S$5000/month.
• Bonus: up to 3 months.
• Annual Wage Supplement (AWS) equivalent to 1 month’s salary.
• Employee lunch claim: $20/day.
• Access to employee health and fitness benefit program.
• Employee discount.

As the global monetary system strains under rising debt, inflation, and policy uncertainty, BullionStar’s mission is clear: to return gold and silver to their rightful place as trusted, reliable forms of money. Having established ourselves as Singapore’s leading bullion dealer, powered by advanced technology, real‑time pricing, and exceptional customer service, we have now expanded into the United States and New Zealand, marking a significant step forward in our international growth!

If a fast‑paced, high growth, dynamic and multi‑cultural environment excites you, join us on our journey!

About BullionStar

BullionStar is the leading bullion dealer in Singapore. With BullionStar, customers are offered a modern platform for trading and holding physical bullion. The online platform is complemented with a newly renovated and expanded bullion shop, showroom and vault in Singapore. We lead in technology, being the most modern bullion dealer in the world employing proprietary cutting‑edge technology into our age‑old industry.

Key Responsibilities

• Develop, implement, and monitor SEO strategies across off‑page, on‑page, and technical SEO.
• Identify opportunities for backlink building and online collaborations to improve search visibility.
• Ensure website content is optimized for search engines, including meta tags, headings, internal linking, and structured data.
• Monitor website performance, crawlability, and technical SEO issues, recommending improvements as needed.
• Produce and optimize content to support SEO objectives and enhance search performance.
• Track, analyze, and report on SEO performance, providing actionable insights to stakeholders.
• Monitor online mentions, engage with communities, and amplify content across relevant platforms.
• Stay updated on SEO trends, algorithm changes, and best practices to maintain a competitive edge.

Requirements

• Diploma or Bachelor’s degree in Marketing, Digital Marketing, Communications, or equivalent experience.
• Minimum 2 years of experience in SEO, with exposure to off‑page, on‑page, and technical SEO.
• Proficiency in SEO tools such as Ahrefs, SEMrush, Google Search Console, and analytics platforms.
• Strong analytical and problem‑solving skills, with attention to detail.
• Excellent written communication skills for producing clear, SEO‑optimized content.
• Self‑motivated, organized, and capable of managing multiple initiatives.
• SEO or digital marketing certifications are a plus.

Salary and Benefits

The typical starting salary is from SGD 3,000 to SGD 5,000 per month for a driven candidate, plus up to 3 months’ bonus. BullionStar provides an Annual Wage Supplement (AWS) equivalent to 1 month salary. BullionStar also offers reimbursement of medical bills and access to an employee health and fitness benefit program.