Senior Marketing Specialist (Medical)

PERSOL; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading recruitment firm in Singapore is seeking a Marketing Specialist to focus on strategic initiatives that drive patient engagement. Responsibilities include analyzing market needs, developing comprehensive marketing plans, and collaborating closely with healthcare professionals. The ideal candidate should possess a degree in management or marketing, with proven experience in marketing initiatives, and strong digital content knowledge. This role offers the opportunity to enhance brand engagement while working in a dynamic environment.

Qualifications

• Degree or diploma in management, marketing, or business-related field.
• Proven track record in strategic marketing.
• Strong knowledge of digital content and social media.

Responsibilities

• Analyze market needs through research.
• Plan and execute marketing efforts.
• Collaborate with stakeholders for compliance.
• Develop patient awareness initiatives.
• Execute field visits to gather insights.
• Manage marketing materials.
• Evaluate marketing campaigns.

Skills

Strategic marketing initiatives

Digital content

Social media

Project management

Campaign execution

Excellent presentation skills

Education

Degree or diploma in Management, Marketing, Business, or related disciplines

Job description

Responsibilities

• Analyze market needs through research and various data sources.
• Plan and execute marketing efforts, including events and educational seminars to enhance brand engagement.
• Collaborate with stakeholders to drive compliance and delegate learning opportunities for support teams.
• Develop initiatives focused on patient awareness, acquisition, and retention in collaboration with healthcare professionals.
• Execute field visits to build relationships and gather insights from healthcare practitioners.
• Create and implement comprehensive marketing plans and promotional programs across multiple channels.
• Manage and optimize marketing materials, including flyers, digital content, and presentations.
• Coordinate with internal and external teams, including creative agencies and suppliers, for marketing execution.
• Evaluate marketing campaigns and advertising metrics to ensure effectiveness and maximize ROI.
• Actively participate in promotional events and represent the brand at various meetings.
• Develop messaging and communication strategies in collaboration with corporate communications.
• Support ground teams in executing ad hoc initiatives as needed.

Requirements

• Degree or diploma in Management, Marketing, Business, or related disciplines.
• Proven track record in strategic marketing initiatives.
• Strong knowledge of core marketing areas, including digital content, social media, project management, and campaign execution.
• Excellent presentation skills and the ability to multitask effectively.

Interested candidates who wish to apply for the advertised position, please click on “Apply”. We regret that only shortlisted candidates will be notified.

EA License No.: 01C4394 (PERSOLSingapore PTE LTD)

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