Senior Marketing Associate - Consumer Platform

MICHAEL PAGE INTERNATIONAL PTE LTD; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

PVH (Tommy Hilfiger/Calvin Klein) is seeking a marketing-oriented professional to support the planning and execution of multi-channel campaigns in Singapore. You will work across digital and offline channels, helping optimise performance marketing, content, and CRM initiatives.

The role suits curious self-starters who thrive in a fast-paced environment and are eager to learn and grow within a lean team. You will gain exposure to a range of marketing disciplines and collaborate with business

Qualifications

• 2+ years of experience in marketing, communications, media, digital marketing or related fields.
• Strong interest in marketing, consumer behaviour and digital platforms.
• Comfortable working with data and making decisions based on insights.
• Demonstrated initiative, curiosity and willingness to learn.
• Ability to manage multiple priorities in a fast-paced environment.
• Strong sense of ownership and a proactive approach to problem solving.

Responsibilities

• Support the planning and execution of marketing campaigns across digital and offline channels.
• Assist with performance marketing activities, including campaign monitoring and optimisation.
• Manage content and social media initiatives to drive customer engagement and brand awareness.
• Support CRM, retention and customer lifecycle marketing programmes.
• Analyse campaign and channel performance, providing insights and recommendations.
• Coordinate with internal stakeholders and external partners to deliver marketing initiatives.
• Contribute to testing, experimentation and growth initiatives across multiple business categories.

Skills

Marketing

Digital marketing

Campaign management

Content creation

Social media

CRM

Data analysis

Job description

High-ownership role within a lean and fast-paced team

Ideal for curious self-starters eager to learn and grow

About Our Client

Our client is a rapidly growing technology-enabled consumer business that connects customers with a range of everyday services through a digital platform. The organisation has built a strong reputation for delivering seamless customer experiences and continues to expand through innovation, data-driven decision making, and a customer-first approach.

Operating in a dynamic and fast-evolving market, the company offers employees the opportunity to work closely with business leaders, gain broad commercial exposure, and contribute meaningfully to growth initiatives.

Job Description

• Support the planning and execution of marketing campaigns across digital and offline channels
• Assist with performance marketing activities, including campaign monitoring and optimisation
• Manage content and social media initiatives to drive customer engagement and brand awareness
• Support CRM, retention and customer lifecycle marketing programmes
• Analyse campaign and channel performance, providing insights and recommendations
• Coordinate with internal stakeholders and external partners to deliver marketing initiatives
• Contribute to testing, experimentation and growth initiatives across multiple business categories

The Successful Applicant

• 2+ years of experience in marketing, communications, media, digital marketing or related fields
• Strong interest in marketing, consumer behaviour and digital platforms
• Comfortable working with data and making decisions based on insights
• Demonstrated initiative, curiosity and willingness to learn
• Ability to manage multiple priorities in a fast-paced environment
• Strong sense of ownership and a proactive approach to problem solving

What's on Offer

This opportunity offers exceptional learning and development within a lean team where individuals are given meaningful responsibility early in their careers. Successful candidates will gain exposure across a wide range of marketing disciplines, receive mentorship from experienced marketing leaders, and develop both strategic and executional capabilities. The role provides a unique platform for accelerated career progression, with opportunities to take on increasing ownership as performance and capabilities grow.