Senior IoT & Lighting BD Leader — Asia

ST Engineering; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

ST Engineering is seeking a Senior BD Executive / Assistant BD Manager to lead IoT business development across Singapore and Asia. You will drive product sales, manage tender bids, and build lasting partnerships with customers, distributors and partners.

The role requires strong negotiation, market insight, and cross-functional collaboration with engineering, planning, logistics and finance to ensure seamless project execution.

Qualifications

• Minimum 5 years in product and project sales, preferably in IoT / lighting / M&E / building industries.
• Experience in handling suppliers & contractors and achieving sales targets.
• Experience in product management is advantageous.

Responsibilities

• Develop and execute sales strategies to achieve revenue targets in Singapore and Asia.
• Build and maintain strong relationships with customers, distributors, and partners.
• Manage the product marketing and sales cycle from marketing, deal hunting till closing the sale.
• Monitor market trends, Gebiz, competitor activities, and customers’ needs to identify new business opportunities.
• Collaborate cross-functionally with engineering, planning, logistics and finance to ensure seamless execution.
• Represent the company at trade shows and customer meetings as needed.
• Prepare accurate sales forecasts and reports.
• Handle and tracking warranty returns till replacement cycle is complete.

Skills

IoT sales

B2B sales

Negotiation

Communication

CRM tools

MS Office

Tender bidding

Relationship building

Education

Bachelor's degree in business or engineering

Diploma with relevant experience

Tools

CRM software

SAP systems

Job description

ST Engineering is seeking a Senior BD Executive / Assistant BD Manager to lead IoT business development across Singapore and Asia. You will drive product sales, manage tender bids, and build lasting partnerships with customers, distributors and partners.

The role requires strong negotiation, market insight, and cross-functional collaboration with engineering, planning, logistics and finance to ensure seamless project execution.