Senior Field Marketing Manager

SUPERMETRICS SINGAPORE PTE. LTD.; Singapore; Hybrid; SGD 80,000 - 120,000; Full time

Job summary

A leading data analytics company is looking for a Senior Field Marketing Manager to drive their growth in the APAC region. Located in Singapore or Australia, this role involves leading event strategies, managing marketing programs, and collaborating with sales teams to enhance pipeline generation. Ideal candidates will have over 5 years of B2B marketing experience and proficiency in tools like HubSpot and Salesforce. A competitive benefits package is offered, including equity opportunities and remote work allowances.

Benefits

Equity opportunities

Home office allowance

Health care benefits

Sports and wellbeing allowance

Qualifications

• 5+ years of marketing experience in a B2B company with APAC focus.
• 3+ years of direct event management experience.
• Ability to efficiently manage budgets.

Responsibilities

• Lead event-led GTM strategy across multiple APAC regions.
• Manage pre- and post-event strategies for maximum ROI.
• Co-own partner activations to expand reach.

Skills

B2B marketing experience

Event management

Budget management

Collaboration with sales teams

Flexibility in schedule

Proficiency in HubSpot and Salesforce

Tools

Google Analytics

Intercom

Looker Studio

Job description

Drive Supermetrics’ growth in APAC by leading field marketing programs that build pipeline and accelerate revenue.

We’re looking for a Senior Field Marketing Manager, APAC to join our Marketing team in Singapore or Australia.

In this role, you will…

• Lead the design and execution of our event‑led GTM strategy across Australia, New Zealand, Singapore, and Thailand
• Drive regional field and partner marketing programs to generate pipeline, accelerate opportunities, and support revenue growth

Your day‑to‑day work and responsibilities include…

• Partnering closely with APAC sales and partner teams to deliver pipeline and opportunity generation goals
• Managing pre‑ and post‑event strategies including account targeting, direct mail, and email follow‑ups to maximize ROI
• Tracking and measuring activities in HubSpot and Salesforce, ensuring visibility into pipeline influence
• Designing meaningful in‑person and virtual experiences that enhance outbound efforts
• Co‑owning partner activations (field and virtual) to expand reach and accelerate revenue
• Advocating for APAC‑specific needs, cultural nuances, and competitive insights across global teams
• Developing and executing high‑impact campaigns tailored to the APAC market
• Managing budget planning and ROI reporting for all regional field marketing initiatives

This position is for you if you have…

• 5+ years of marketing experience in a B2B company, with specialized knowledge in APAC markets (Australia, New Zealand, Singapore, Thailand)
• 3+ years of direct event management experience (both in‑person and virtual)
• Demonstrated capability to manage budgets efficiently and showcase return on investment
• Proficiency with HubSpot and Salesforce (SFDC)
• Flexibility to adjust your schedule two days per week to align with global team meetings
• Experience collaborating with outbound sales teams in a B2B SaaS environment
• Familiarity with tools like Google Analytics, Intercom, HubSpot, Salesforce, and Looker Studio
• Background in both PLG and SLG sales models
• Experience supporting partner co‑marketing programs

Benefits we offer…

• A comprehensive benefits package that includes equity opportunities
• Great work equipment and home office allowance for those working in our fully remote locations
• Health care benefit and leisure time insurance
• Sports and wellbeing allowance

Benefits may vary depending on location.

Hear why our team likes it here at supermetrics.com/careers/life-at-supermetrics.

Supermetrics is committed to providing a welcoming and inclusive workplace for all. We believe that a diverse workforce is an effective workforce, and we are dedicated to creating an environment where everyone's contributions are valued and respected. If you require any reasonable accommodations during the application or interview process, please do not hesitate to let us know. All requests for accommodation will be kept confidential.