Senior Digital Marketing Lead — Multi-Channel Campaigns

Ma Kuang Chinese Medicine & Research Centre Pte Ltd; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A healthcare marketing firm in Singapore is seeking a Marketing Specialist to develop and implement digital marketing strategies across various channels. The role involves content creation, social media management, and performance analysis of marketing campaigns. Ideal candidates will have experience in digital marketing and the ability to drive brand engagement and sales through effective campaigns.

Qualifications

• Experience in developing integrated marketing strategies.
• Strong knowledge of digital platforms including Google, YouTube, TikTok, Facebook, and Instagram.
• Ability to analyze marketing performance metrics.

Responsibilities

• Develop and implement integrated marketing strategies across various digital platforms.
• Create and manage engaging content for social media.
• Act as a liaison between internal and external parties for campaign execution.
• Set up marketing analytics to evaluate effectiveness of campaigns.
• Support marketing initiatives for new clinic openings.

Job description

A healthcare marketing firm in Singapore is seeking a Marketing Specialist to develop and implement digital marketing strategies across various channels. The role involves content creation, social media management, and performance analysis of marketing campaigns. Ideal candidates will have experience in digital marketing and the ability to drive brand engagement and sales through effective campaigns.