Senior Digital Marketing Executive

People Profilers Pte Ltd; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A recruitment firm in Singapore is seeking a Senior Digital Marketing Executive to enhance brand visibility and customer engagement. The ideal candidate will have at least 2 years of experience in marketing, strong digital marketing skills, and a data-driven mindset. Responsibilities include executing campaigns, managing social media, and analyzing performance metrics. Interested candidates should send their CVs to [e-mail].

Qualifications

• Minimum 2 years of hands-on experience in marketing campaign execution.
• Strong understanding of 360° marketing strategies, including SEO/SEM, social media, email marketing, and content marketing.
• Excellent written, visual, and interpersonal communication skills.

Responsibilities

• Plan and execute marketing campaigns and branding initiatives.
• Monitor key performance metrics and deliver data-driven insights.
• Manage and develop social media content calendars.

Skills

Campaign execution

Digital marketing

SEO/SEM

Email marketing

Social media management

Tools

Google Analytics

Meta Business Suite

Mailchimp

SendGrid

WordPress

Job description

We are seeking a proactive and creative Senior Digital Marketing Executive to join our growing team. The ideal candidate has solid hands‑on experience in campaign execution and a strong understanding of full‑funnel marketing. You will play a key role in driving brand visibility, lead generation, and customer engagement across digital and offline platforms.

Responsibilities

• Plan and execute marketing campaigns and branding initiatives to enhance vehicle usage and overall brand positioning
• Monitor key performance metrics (CTR, CPA, ROAS, conversions) and deliver data‑driven insights for continuous improvement
• Manage and develop social media content calendars to strengthen brand presence and engagement
• Build and execute email marketing campaigns, including segmentation, automation workflows, and performance reporting using platforms such as Mailchimp and SendGrid
• Maintain and update website content via CMS platforms (e.g., WordPress), ensuring SEO best practices
• Explore and implement remarketing and retargeting strategies to drive customer acquisition and retention
• Work closely with internal teams including sales, after‑sales support, and operations to ensure marketing activities support business goals

Requirements

• Minimum 2 years of hands‑on experience in marketing campaign execution
• Strong understanding of 360° marketing strategies, including SEO/SEM, social media, email marketing, content marketing, and offline channels
• Excellent written, visual, and interpersonal communication skills
• Data‑driven mindset with experience in Google Analytics, Meta Business Suite, and other marketing tools
• Ability to manage multiple tasks, work independently, and thrive in a fast‑paced environment
• Basic design skills with tools such as Canva or Adobe Illustrator will be an advantage
• Experience in the commercial vehicle or automotive industry will be a strong plus

Please kindly send in your updated CV to [e-mail].

Your interest will be treated in strict confidence.

People Profilers Pte Ltd
DID: 6950 9738
http://www.peopleprofilers.com

Lim Yi Tian, Candy
EA License No. 02C4944
Registration No. R1109829