Senior Data Analyst (Product Marketing)

SEAGATE SINGAPORE INTERNATIONAL HEADQUARTERS PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A global technology company in Singapore is seeking a Product Marketing professional to lead initiatives, collaborate with teams, and engage stakeholders. The ideal candidate will have a Bachelor's Degree in a relevant field, strong analytical skills, and experience in product marketing. Knowledge of Seagate Technology products and proficiency in Tableau or Power BI are highly valued. Join us to optimize marketing strategies and drive user engagement.

Qualifications

• Proven experience in data analysis preferably in product marketing.
• Experience in stakeholder engagement and change management.
• Familiarity with GenAI technologies is a plus.

Responsibilities

• Lead the product marketing role for our team.
• Monitor and analyze user engagement and feedback.
• Provide recommendations for optimizing marketing campaigns.

Skills

Detail-oriented

Excellent communication skills

Strong analytical mindset

Proficiency in data analysis tools

Familiarity with Seagate Technology HDD

Education

Bachelor's Degree in Marketing or relevant fields

Tools

Tableau

Power BI

Job description

About the role - you will:

• Lead the product marketing role for our team
• Collaborate with cross-functional teams to understand stakeholder needs and align GenAI solutions with business objectives.
• Develop and distribute regular updates, newsletters, and announcements to keep users informed about new features, enhancements, and best practices.
• Monitor and analyze user engagement, adoption rates, and feedback to measure the effectiveness of marketing and education efforts
• Provide recommendations for optimizing marketing campaigns and improving stakeholder engagement based on data-driven insights.
• Document and present findings to senior management and other stakeholders, ensuring clarity and alignment with strategic goals.

About you:

• You are detail-oriented, self-driven, and capable of multitasking efficiently.
• You possess excellent communication skills, both spoken and written, and can effectively engage with stakeholders at all levels.
• You have a strong analytical mindset and are proficient in data analysis tools and techniques.
• Familiar with Seagate Technology HDD products.

Your experience includes:

• Bachelor's Degree in relevant fields such as Marketing, Business Analytics, Economics, Engineering etc
• Proven experience in data analysis, preferably within a product marketing or strategic adoption context.
• Experience in stakeholder engagement and change management.
• Proficiency in data visualization tools like Tableau or Power BI.
• Familiarity with GenAI technologies and their application in business settings is a plus.

You Might Also Have:

• Knowledge of global marketing trends and compliance requirements.
• Familiarity with machine learning algorithms and their application in data analysis.