Senior Content and Brand Strategist

NODEWORTHY PTE. LTD.; Singapore; Remote; SGD 70,000 - 90,000; Full time

Job summary

An emerging AI-driven trading platform is seeking a Senior Content and Brand Strategist to transform complex concepts into clear narratives, develop go-to-market content strategies, and enhance brand positioning. The role requires multidisciplinary storytelling skills, experience in content strategy, and a passion for AI and trading. It offers the chance to work closely with product and design teams, enhance storytelling across digital channels, and impact global audiences.

Qualifications

• Proven experience in content strategy or brand storytelling ideally within tech, AI, or fintech.
• Strong understanding of narrative design and emerging digital content formats.
• Ability to translate complex technical ideas into compelling stories.

Responsibilities

• Collaborate with product and AI teams to distill complex technical insights into content.
• Develop go-to-market content strategies across web and social media.
• Design messaging frameworks and brand narratives.

Skills

Content strategy

Brand storytelling

Creative direction

Narrative design

Visual storytelling

Ideation

Job description

Location: Remote

Languages: English (required), Asian languages (preferred)

About The Company:

Our client is an emerging AI-driven trading intelligence platform redefining how individuals engage with financial markets. The platform offers autonomous wallet and portfolio management, hyper-personalised insights, and quant-grade trading intelligence designed for everyday users. Through web, Telegram, and app-based interfaces, it enables seamless interactions for technical analysis, trade discovery, position management, and order execution powered by next-generation agentic AI technology.

This company operates at the intersection of artificial intelligence, finance, and creative culture, shaping a new paradigm in user-centered, autonomous trading experiences.

Position Overview:

We are seeking a Senior Content and Brand Strategist who is a multidisciplinary storyteller and creative strategist passionate about transforming complex AI and trading concepts into clear, compelling narratives. The ideal candidate will craft and execute a go-to-market content strategy that builds trust, sparks curiosity, and defines the company’s unique identity across digital channels.

You’ll work closely with product, design, and AI teams to translate product evolution into engaging storytelling, creative campaigns, and cohesive brand expression across global audiences.

Key Responsibilities

• Collaborate with product and AI teams to distill complex technical insights into accessible, engaging content.
• Develop and execute go-to-market content strategies across web, social media, and community platforms (including Telegram).
• Design creative campaigns, messaging frameworks, and brand narratives that highlight the platform’s culture and mission.
• Partner with design and growth teams to refine user onboarding, brand positioning, and product storytelling.
• Produce and manage content across formats from written stories and visual media to short-form video, motion graphics, and interactive content.
• Contribute to the evolution of brand voice, tone, and visual identity for both Western and Asian audiences.

Job Requirements

• Proven experience in content strategy, brand storytelling, or creative direction ideally within tech, AI, or fintech.
• Strong understanding of narrative design, visual storytelling, and emerging digital content formats.
• Demonstrated ability to translate complex technical ideas into compelling, human-centered stories.
• Cultural fluency across Western and Asian markets, with refined judgment in tone, humor, and aesthetic nuances.
• Entrepreneurial mindset and ability to thrive in dynamic, fast-moving environments.
• Hands-on skills in ideation, writing, creative production, and campaign execution.
• Passion for the convergence of AI, trading, and modern culture.

Grab the chance and don't lose it. Apply now!

https://nodeworthy.recruitee.com/o/senior-content-and-brand-strategist