Senior Communications Lead: Storytelling & Media Strategy

Government Technology Agency (GovTech); Singapore; On-site; SGD 65,000 - 90,000; Full time

Job summary

GovTech in Singapore seeks a media-savvy professional to lead end-to-end communications projects, from storytelling pitches to media monitoring and sentiment analysis. You will collaborate with cross-functional teams to strengthen GovTech’s integrated marketing approach and engage stakeholders across platforms.

You will be responsible for developing compelling stories, building media relationships, and shaping internal spokespeople through structured training and coaching, with a focus on

Qualifications

• At least 5-8 years of experience conceptualising and executing strategic communications plans with high-impact outcomes.
• Excellent storytelling and writing skills.
• Fluency in written and spoken English; a second language is a plus.

Responsibilities

• Develop compelling stories and media pitches for multi-platform engagement.
• Build close relationships with media and key influencers.
• Develop internal spokespeople through training and coaching.
• Collaborate with cross-functional teams to create integrated content strategies.
• Leverage digital technologies for media monitoring, news amplification, and sentiment analysis.
• Conduct data-driven analysis to optimise communications plans across channels.
• Develop and execute crisis communications plans.

Skills

Storytelling

Writing

Media relations

English fluency

News & social media familiarity

Job description

GovTech in Singapore seeks a media-savvy professional to lead end-to-end communications projects, from storytelling pitches to media monitoring and sentiment analysis. You will collaborate with cross-functional teams to strengthen GovTech’s integrated marketing approach and engage stakeholders across platforms.

You will be responsible for developing compelling stories, building media relationships, and shaping internal spokespeople through structured training and coaching, with a focus on