Senior Business Development Executive (Advertising Sales)

The Smart Local (TSL) Media Group; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading media group in Singapore seeks a Senior Executive / Manager for Business Development to drive revenue growth for Eatbook. This role involves acquiring new clients, managing existing accounts, and executing effective media campaigns. The candidate should have 3-5 years of sales or business development experience, particularly in digital media, along with strong negotiation and communication skills. Join a dynamic team aiming to position Eatbook as a market leader in food and lifestyle media.

Qualifications

• 3 to 5 years of sales or business development experience in digital media or advertising.
• Proven track record in closing deals and managing client relationships.
• Strong understanding of digital media, content marketing, and branded content solutions.

Responsibilities

• Drive revenue growth through new client acquisition, renewals, and upselling.
• Develop and pitch custom media solutions across digital content and social media.
• Collaborate with internal teams to deliver effective paid media campaigns.

Skills

Sales experience

Client relationship management

Digital media understanding

Negotiation skills

Presentation skills

Job description

About Your Role

We are looking for a high-performing Senior Executive / Manager, Business Development to champion Eatbook, one of Singapore’s leading food and lifestyle digital publications.

This role is both commercial and consultative - owning revenue growth for the brand by acquiring new advertisers, growing existing accounts, and positioning Eatbook as a market-leading media platform for food, lifestyle, and consumer brands.

You will work closely with internal editorial, content, strategy, and operations teams to deliver effective, insight-led paid media campaigns across Eatbook and the wider Smart Local Media Group ecosystem.

What You Will Do

Revenue & Business Growth

• Own and drive revenue for Eatbook through new client acquisition, renewals, upselling, and long-term partnerships
• Identify and develop new business opportunities with brands, agencies, and key decision‑makers
• Build a strong pipeline and consistently close deals to meet and exceed revenue targets

Sales & Client Solutions

• Develop and pitch customised paid media solutions across digital content, social media, branded content, and integrated campaigns
• Lead client conversations from discovery through proposal, negotiation, and close
• Act as a trusted advisor to clients by understanding their business objectives and translating them into effective media strategies

Brand Championing & Market Education

• Represent Eatbook confidently in the market, articulating the brand’s value proposition, audience insights, and performance strengths
• Educate clients and agencies on new media trends, content‑led advertising, and social‑first storytelling
• Stay ahead of industry, platform, and consumer trends to identify new monetisation opportunities

Internal Collaboration & Execution

• Work closely with editorial, content, strategy, and operations teams to ensure campaigns are delivered smoothly and successfully
• Provide clear campaign briefs and manage expectations across stakeholders
• Contribute to sales planning, forecasting, reporting, and post‑campaign reviews

A Successful Candidate Should Have

• 3 to 5 years of sales or business development experience, preferably in digital media, publishing, content, social media, or advertising
• Proven track record in closing deals and managing client relationships
• Strong understanding of digital media, content marketing, social platforms, and branded content solutions
• Confident communicator with experience presenting to mid‑to senior‑level stakeholders
• Commercially driven with strong negotiation skills and business acumen
• Relationship‑focused, personable, and able to build credibility quickly with clients and agencies
• Highly organised, detail‑oriented, and able to manage multiple accounts and priorities simultaneously
• A team player who can work independently while collaborating effectively across teams

What Will Help Your Application Stand Out

We encourage you to specify in your application any notable clients you’ve worked with in your career. Showcase your experience with high‑profile clients that will set you apart in the selection process.