Sales & Marketing Manager (Residential / Hotel)

TRUST RECRUIT PTE. LTD.; Singapore; On-site; SGD 100,000 - 150,000; Full time

Job summary

A recruitment agency in Singapore is seeking an experienced sales and marketing leader to develop and execute strategies for residential and hotel projects. The ideal candidate will have a strong background in sales management, team leadership, and market analysis. This role requires 10-15 years of experience, with at least 5 years in a senior position. Responsibilities include driving sales launches, managing marketing budgets, and ensuring high service standards. The position offers opportunities for growth in a dynamic environment.

Qualifications

• 10–15 years in sales/marketing, with at least 5 years in senior leadership.
• Experience launching residential projects and managing agency networks.
• Strong track record in pricing strategy, market studies, and campaign execution.

Responsibilities

• Develop and execute integrated sales and marketing plans.
• Lead sales launches for various property types.
• Drive hotel sales across multiple segments.

Skills

Sales and marketing strategy development

Market research and analysis

Team leadership and mentorship

Customer relationship management

Budget management

Education

Bachelor’s Degree in Marketing, Business, Hospitality, or related fields

MBA or Master’s Degree

Certifications in Digital Marketing, Revenue Management, or Real Estate

Job description

Key Responsibilities

1. Strategy & Leadership

• Develop and execute integrated sales and marketing plans for residential projects and hotel portfolios.

• Conduct market research to identify trends, customer behavior, and competitive positioning.

• Set yearly sales targets, pricing strategies, and marketing budgets.

• Ensure consistent brand positioning across all properties.

2. Residential Sales Management

• Lead sales launches for condominiums, serviced apartments, villas, and other developments.

• Oversee the full sales cycle: lead generation, show gallery visits, negotiations, and closing.

• Manage sales teams, real estate agents, and partner agencies.

• Monitor market sentiment and adjust sales strategies accordingly.

3. Hotel Sales Management

• Drive hotel sales across corporate, leisure, MICE, travel trade, OTA, and group segments.

• Build partnerships with travel agencies, online platforms, and corporate clients.

• Review pricing, promotions, and distribution to maximize occupancy and RevPAR.

4. Marketing & Brand Management

• Plan and implement digital and offline marketing campaigns.

• Oversee brand identity, creative materials, and all marketing collateral.

• Manage digital channels including social media, SEO/SEM, website content, and CRM.

• Lead promotional events, roadshows, and launch activities.

5. Revenue & Performance Optimization

• Track sales results, revenue performance, and conversion metrics.

• Implement hotel revenue management strategies (dynamic pricing, forecasting).

• Recommend improvements in pricing, promotions, and product offerings.

• Prepare monthly and quarterly reports for management.

6. Stakeholder Management

• Work closely with developers, architects, hotel operators, GMs, and revenue teams.

• Manage relationships with media, advertising agencies, Public Relation partners, and vendors.

• Build strategic ties with government agencies, tourism boards, and corporate partners.

7. Team Leadership

• Lead, mentor, and develop sales and marketing teams across both sectors.

• Set KPIs, conduct performance reviews, and support training initiatives.

• Recruit and grow high‑performing team members.

8. Customer Experience

• Ensure high service standards for property buyers and hotel guests.

• Drive CRM initiatives to boost loyalty, referrals, and repeat business.

• Handle escalated customer issues when necessary.

9. Budget & Compliance

• Manage and optimize marketing and sales budgets.

• Review ROI and cut non‑performing spend.

• Ensure compliance with real estate regulations and brand guidelines.

Job Requirements

• Bachelor’s Degree in Marketing, Business, Hospitality, or related fields.

• MBA or Master’s Degree is an advantage.

• Certifications in Digital Marketing, Revenue Management, or Real Estate are beneficial.

• 10–15 years in sales/marketing, with at least 5 years in senior leadership.

• Experience launching residential projects and managing agency networks.

• Strong track record in pricing strategy, market studies, and campaign execution.

HOW TO APPLY

Interested applicants, kindly send your resume in MS WORD format or please click on “Apply Now”.

We regret only shortlisted candidates will be notified.

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Please read our privacy statement on our corporate website www.trustrecruit.com.sg.

Trust Recruit Pte Ltd

EA License No: 19C9950

EA Personnel: Lee Jun Siong (Johnson)

EA Personnel Reg No: R24120242