Sales & Marketing Executive/Senior Executive

Reeracoen Singapore Pte Ltd; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading producer of seasonings in Singapore is seeking a Sales & Marketing Executive/Senior Executive to manage sales and product handling of frozen products. This role involves developing strategies for Modern Trade customers, leading joint business planning, managing negotiations, and collaborating with cross-functional teams to achieve business objectives. Candidates should exhibit strong relationship-building skills and a proactive approach to business processes.

Responsibilities

• Develop and implement processes for Modern Trade customers.
• Lead Joint Business Planning and conduct business reviews.
• Manage commercial negotiations to support sales agreements.
• Conduct performance reviews and prepare reports.
• Monitor 5P execution and resolve issues.
• Generate insights and recommendations from analyses.
• Manage sales reporting and forecasting.
• Recommend improvements related to business processes.
• Build relationships with clients and industry contacts.
• Collaborate with cross-functional teams for execution.
• Drive product penetration and promotional initiatives.
• Support marketing team on new product listings.

Job description

Our Client is a Japanese-listed company and the largest producer of seasonings. The role of a Sales & Marketing Executive/Senior Executive is responsible for the sales and product handling of frozen products and seasoning. You will be reporting to the Sales Manager (HOD). Products: Frozen Products & Seasoning TSupermarket channel, Domestic Sales department.

Responsibilities

• Develop and implement processes and strategies for assigned Modern Trade customers, including local go-to-market plans, sales strategies, and customer strategies, to ensure the achievement of business goals.
• Lead Joint Business Planning (JBP) and conduct regular business reviews with customers.
• Manage commercial negotiations, including trading terms and conditions, to support successful sales agreements with Modern Trade customers.
• Conduct regular performance reviews and prepare reports highlighting achievements, performance gaps, and improvement areas for the Head of Department.
• Oversee and monitor 5P execution (product availability, pricing, share of shelf, etc.) and ensure timely resolution of issues by the team.
• Generate deep insights and actionable recommendations through post-evaluation analyses.
• Manage sales reporting and forecasting, including projected sales and margin forecasts; analyze trends to support strategic decision-making.
• Develop, monitor, and recommend improvement initiatives related to business processes, customer service, and operational techniques.
• Build and maintain strong relationships with clients and industry contacts to understand consumer needs and achieve business objectives.
• Collaborate closely with cross-functional teams (e.g., Sales Admin) to ensure efficient execution of business plans.
• Drive product penetration and promotional initiatives, including new product launches.
• Work closely with the Marketing team on new product listings and to support below-the-line (BTL) activities.