Sales & Marketing Executive

JOBSKIPEDIA PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A dynamic marketing firm in Singapore seeks a Sales & Marketing Executive to enhance brand presence and drive lead generation. Candidates should have a Diploma in Marketing and at least 2 years of relevant experience. Responsibilities include executing marketing campaigns, developing client outreach programs, and analyzing marketing performance. Strong project management skills and the ability to create engaging graphics are advantageous. Competitive package offered.

Qualifications

• Minimum 2 years of experience in marketing or related field.
• Ability to work under tight deadlines with minimal supervision.
• Knowledge in product marketing is preferred.

Responsibilities

• Plan and execute marketing campaigns.
• Develop outreach programs for prospective clients.
• Manage digital assets and grow brand awareness.
• Generate leads for the sales pipeline.
• Analyze marketing performance and improve strategies.

Skills

Team collaboration

Project management

Digital marketing

Analytical skills

Graphic design

Education

Diploma in Marketing, Advertising/Media or equivalent

Job description

As a Sales & Marketing Executive, your primary focus will be to enhance our brand presence within the industry. Success in this role will be demonstrated through identifying new market opportunities, optimizing marketing campaigns and lead generation through cohesive and impactful brand messaging.

Roles and Responsibilities

• Be part of the creative team in ideation, planning and executing marketing campaigns.
• Develop outreach programs to increase interaction with prospective clients.
• Strategize, monitor and manage all digital assets to grow brand awareness and improve customer experience.
• Generate prospective leads for the sales team to funnel through the sales pipeline.
• Maintain and grow organisation partnership and collaborations.
• Analyzing weekly marketing performance and social media metrics with tracking systems to determine efficacy and areas for improvement.
• Redesign product marketing strategies that addresses client's painpoints.
• Responsible for through-the-line activities such as print advertisements, social and digital media platforms, web updates and email marketing
• Any other adhoc duties and responsibilities as and when assigned

Key Performance Indicators (KPIs)

• Sales Revenue: Meeting or exceeding monthly, quarterly, or annual sales quotas.
• Customer Acquisition: Number of new clients or new leads generated.
• Conversion Rate: Percentage of leads that convert into paying customers.
• Customer Retention/Loyalty: Rate at which clients are retained over time.
• Average Deal Size: The average revenue generated per closed deal.
• Sales Cycle Length: The average time it takes to close a sale from initial contact to closing.
• Client Satisfaction: Measured through feedback or customer satisfaction scores.

Job Requirements

• Candidate must possess at least a Diploma in Marketing, Advertising/Media or equivalent.
• At least 2 Year(s) of working experience in the related field
• Knowledge and experience in product marketing will be an added advantage.
• Enjoys brainstorming and developing ideas through to completion.
• Ability to work independently in a fast-paced setting under tight deadlines with strong project and time-management skills and minimum supervision
• Ability to create simple graphics (aesthetic FB/IG stories) and an eye for design will be an advantage.