Sales & Marketing Executive

CATERING SOLUTIONS PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A dynamic food and beverage company in Singapore is seeking a Marketing Manager to oversee social media platforms, manage business listings, and conduct competitor analysis. The ideal candidate will have at least 5 years of experience in sales and business development, a Bachelor’s degree in a related field, and strong creative skills. This role includes generating content, building relationships with media and influencers, and preparing reports.

Qualifications

• 5+ years of proven success in sales and business development, preferably in F&B, hospitality, or lifestyle brands.
• Advanced computer proficiency and skilled in digital marketing/social media software.
• Experience/exposure in the F&B industry will be an advantage.

Responsibilities

• Manage social media platforms including content calendar and community engagement.
• Monitor and respond to reviews on platforms like Google and Tripadvisor.
• Conduct competitor analysis to identify trends and strategies.
• Prepare monthly reports summarizing audience insights and recommendations.

Skills

Project management skills

Creative writing skills

Copywriting skills

Digital marketing proficiency

Communication skills

Education

Bachelor’s degree in marketing, Business, or a related field

Tools

MS Office

Canva

Adobe

Job description

Task

• Manage social media platforms (Facebook, Instagram and Google).
• Business listings and reviews.
• Increase presence on Tripadvisor and other such platforms.
• Competitor analysis/Strategy.
• Promotions and other misc.
• Generate content (editorial copy and visual design) for digital marketing and social media platforms. Includes basic photography.
• Other ad hoc duties assigned by the director
• Suggest promotions
• Build relationships with media, influencers, and partners to enhance brand visibility.

Social Media

Complete management of social media platforms:

• Content calendar.
• Posting and replying.
• Community engagement.

Business listings and reviews

• Management of Google My business and review sites (to be discussed).
• Monitoring and replying to reviews (Google, Tripadvisor, Facebook/Instagram etc).

Reporting

• Monthly report with audience insights, actions and recommendations moving forward.

Competitor analysis

• Identify competitors, their products and their presence on social media
• Identify competitor’s promos/new products

Requirements

• Bachelor’s degree in marketing, Business, or a related field.
• 5+ years of proven success in sales and business development. preferably in F&B, hospitality, or lifestyle brands· Strong project management skills
• Good creative, writing and copywriting skills
• Advanced computer proficiency. Skilled in digital marketing/social media software as well as presentation software.
• Excellent proficiency in MS Office, Canva and Adobe
• Experience/exposure in the F&B industry will be an advantage
• A confident communicator and persuasive negotiaton